Kgo - Executive Producer - Digital Strategy

Disney Disney · Media · San Francisco, CA +1

Executive Producer - Digital Strategy for Disney Entertainment's ABC7 KGO-TV, a local news leader. This senior role oversees editorial, operational, and strategic direction of all digital platforms, focusing on audience engagement, content innovation, and integrating digital strategies into the newsroom. Requires strong leadership, editorial judgment, and deep understanding of digital analytics and platforms.

What you'd actually do

  1. Leading, managing, and developing the team of Digital Producers
  2. Owning performance outcomes across all digital platforms, including audience growth and digital KPIs
  3. Overseeing daily digital editorial operations, including planning, assigning, and approving content
  4. Ensuring excellence, accuracy, and brand consistency in all digital storytelling
  5. Driving breaking news coverage across digital and streaming platforms, ensuring speed, clarity, and audience impact

Skills

Required

  • newsroom experience
  • digital or multiplatform news environment
  • leadership
  • team-building
  • digital breaking news
  • enterprise content
  • editorial judgment
  • legal and ethical journalism standards
  • social media
  • SEO
  • analytics tools
  • CMS publishing systems
  • video production
  • streaming workflows
  • digital audience engagement strategies
  • communication skills
  • collaboration

Nice to have

  • major-market newsroom experience
  • Disney/ABC OTV systems, workflows, and editorial standards
  • supervising and/or managing a digital team
  • leading digital transformation or innovation efforts

What the JD emphasized

  • Minimum five (5+) years of newsroom experience in a digital or multiplatform news environment
  • Proven leadership and team-building skills
  • Demonstrated success running digital breaking news and enterprise content
  • Strong editorial judgment and familiarity with legal and ethical journalism standards
  • Deep understanding of social media, SEO, analytics tools, and CMS publishing systems
  • Knowledge of video production, streaming workflows, and digital audience engagement strategies
  • Exceptional communication skills and the ability to collaborate across many teams