Sr. Partner Sales Manager, Ibm - Emea

Cockroach Labs Cockroach Labs · Data AI · EMEA · Remote · Sales

This role is for a Sr. Partner Sales Manager at Cockroach Labs, focusing on the OEM partnership with IBM across the EMEA region. The primary responsibility is to drive partner-attributed and partner-sourced revenue through co-sell alignment, joint execution, and collaboration with IBM's sales organization and Cockroach Labs' internal teams. The role involves relationship management, pipeline development, partner enablement, deal support, and forecasting. While the job posting mentions the use of AI tools for improving workflow and decision-making, the core function of the role is sales and partnership management, not the direct building or research of AI/ML models.

What you'd actually do

  1. Own and manage the IBM OEM partnership across the EMEA region, serving as the primary regional owner and point of accountability
  2. Act as a co-sell overlay, working closely with IBM’s Americas sales organization and Cockroach Labs’ field sales teams to create, progress, and influence partner-sourced and partner-attributed pipeline
  3. Work closely with IBM’s EMEA sales organization and Cockroach Labs’ sales teams to generate and progress partner-sourced and partner-attributed pipeline, directly driving regional revenue through joint selling motions
  4. Drive net-new and expansion revenue by identifying new customers, expanding footprint within existing accounts, and increasing market penetration across the EMEA market.
  5. Lead account-specific partner programs and execution plans for priority IBM accounts, tracking progress and driving measurable outcomes

Skills

Required

  • 5+ years of experience in partner sales or partnership management
  • Proven ability to drive revenue through partners, ideally within OEM, cloud, or enterprise technology ecosystems
  • Strong sales-focused mindset with experience owning pipeline, forecasting, and closing complex deals
  • Demonstrated success working closely with partner sales teams and internal field sales organizations
  • Highly motivated, proactive, and comfortable operating autonomously in a regional role
  • Ability to manage multiple accounts, programs, and initiatives simultaneously
  • Strong organizational skills with attention to detail and the ability to track progress across complex deals
  • Excellent interpersonal and communication skills, with the ability to build trust and influence across organizations
  • Willingness to travel across the U.K and broader Europe.
  • Creative, outside-the-box thinker who can adapt to complex partner dynamics
  • Self-motivated, target-oriented, with strong problem-solving skills and the ability to work independently in a fast-paced environment
  • A demonstrated practice of integrating AI tools into your daily workflow to improve speed, quality, and decision-making.
  • Fluency with AI across core tasks (research, drafting, analysis, planning) used as a default, not an exception.
  • A continuous drive to experiment with and adopt better ways of working as tools evolve.

Nice to have

  • Experience with OEM, cloud, or enterprise technology ecosystems

What the JD emphasized

  • 5+ years of experience in partner sales or partnership management
  • Proven ability to drive revenue through partners, ideally within OEM, cloud, or enterprise technology ecosystems
  • Strong sales-focused mindset with experience owning pipeline, forecasting, and closing complex deals
  • Demonstrated success working closely with partner sales teams and internal field sales organizations
  • A demonstrated practice of integrating AI tools into your daily workflow to improve speed, quality, and decision-making.
  • Fluency with AI across core tasks (research, drafting, analysis, planning) used as a default, not an exception.
  • A continuous drive to experiment with and adopt better ways of working as tools evolve.