Web Developer

State Farm State Farm · Insurance · Bloomington, IL +3 · Technology and UX

State Farm is hiring a Web Developer to build, maintain, and improve digital experiences. This role focuses on content, site performance, accessibility, measurement, and organic search visibility, working with content management systems like Adobe Experience Manager. Responsibilities include implementing web pages, supporting technical SEO, improving page quality, and collaborating with cross-functional teams.

What you'd actually do

  1. Build, test and maintain web pages, content modules and site enhancements that support digital marketing, technical SEO, accessibility and site performance goals.
  2. Implement page builds and template updates in Adobe Experience Manager or similar content management systems, following design, content and technical requirements.
  3. Independently complete assigned development tasks, troubleshoot issues and validate that updates meet quality, accessibility, SEO and measurement requirements.
  4. Support technical SEO implementation, including metadata, redirects, canonical tags, internal linking support, structured data markup and crawl/indexing issue resolution.
  5. Improve page quality through fixes and enhancements related to site speed, accessibility, responsive behavior, cross-browser compatibility and user experience.

Skills

Required

  • HTML
  • CSS
  • JavaScript
  • Content Management Systems (e.g., Adobe Experience Manager, WordPress, Sitecore, Drupal)
  • Responsive Web Development
  • Cross-browser Compatibility
  • Accessibility
  • Web Performance Best Practices
  • Technical SEO (metadata, redirects, canonical tags, internal linking, structured data, crawl/indexing)
  • Analytics Tagging/Measurement Implementation (event tracking, data layer, tag validation)
  • Quality Assurance (QA)
  • Release Validation
  • Technical Documentation
  • Collaboration with cross-functional teams (SEO, content, UX/design, analytics, marketing, product, technology)

Nice to have

  • Adobe Experience Manager components, templates, content fragments, experience fragments
  • Core Web Vitals
  • Page speed improvements
  • Accessibility remediation
  • Google Tag Manager
  • Adobe Launch
  • Adobe Analytics
  • GA4
  • Design systems
  • Reusable components
  • Standardized front-end patterns
  • Web QA tools
  • Browser developer tools
  • Crawling tools
  • Accessibility testing tools
  • Performance testing tools
  • Regulated/governed/large-enterprise digital environments
  • Agile
  • Jira
  • Release management
  • Enterprise development workflows

What the JD emphasized

  • Experience building and maintaining web pages using HTML, CSS and JavaScript.
  • Experience working in a content management system, such as Adobe Experience Manager, WordPress, Sitecore, Drupal or a similar platform.
  • Ability to work independently on assigned development tasks, troubleshoot issues and deliver quality work with limited day-to-day direction.
  • Understanding of responsive web development, cross-browser compatibility, accessibility and web performance best practices.
  • Familiarity with technical SEO implementation, such as metadata, redirects, canonical tags, internal linking, structured data and crawl/indexing considerations.
  • Experience supporting analytics tagging or measurement implementation, such as event tracking, data layer updates or tag validation.
  • Ability to perform QA, validate releases and document technical changes clearly.
  • Experience collaborating with cross-functional partners, such as SEO, content, UX/design, analytics, marketing, product or technology teams.