After Market Zone Manager

Ford Ford · Auto · New York, NY +2 · Marketing & Sales

This role is a field sales and marketing position focused on driving growth for Motorcraft parts within an assigned zone by managing relationships with Ford Authorized Distributors (FADs). Responsibilities include developing go-to-market strategies, acting as a business consultant, leading training sessions, implementing marketing programs, gathering market intelligence, and solving operational challenges for distributors. The role requires significant travel and experience in automotive aftermarket sales and data analysis.

What you'd actually do

  1. Develop and execute go-to-market strategies to exceed sales and market penetration objectives for Motorcraft parts within your assigned zone.
  2. Serve as the primary business consultant and relationship owner for a portfolio of Ford Authorized Distributors (FADs) and Bulk Oil Distributors (BODs).
  3. Lead training sessions for distributor sales teams, represent Ford at trade shows, and travel with field reps to secure business with installers and fleets.
  4. Implement local and national marketing plans, manage promotional funds, and leverage loyalty programs like the Professional Service Network (PSN) to build brand allegiance.
  5. Serve as the eyes and ears of Ford in the aftermarket, gathering critical data on competitors, pricing, and product needs to inform corporate strategy.

Skills

Required

  • 3+ years of field sales and marketing experience within the automotive aftermarket.
  • 1+ years of data analysis, with experience using Excel or other tools to analyze sales and inventory data.
  • Ability and willingness to travel up to 80% of the time.

Nice to have

  • Experience with a competing OEM wholesale parts channel (e.g., ACDelco, Mopar).
  • Proven experience managing relationships with wholesale parts distributors.
  • Direct experience working within or selling to the Ford Customer Service Division (FCSD) and/or Ford Authorized Distributor (FAD) network.
  • Experience with fleet sales or the Ford Pro ecosystem.
  • ASE Parts Specialist certification.