Aftermarket Sales Representative

Caterpillar · Industrial · Mexico City, Mexico

Drives profitable aftermarket growth by partnering with dealers to strengthen parts, service, and customer support capabilities. Leads dealer engagement to promote Caterpillar’s aftermarket solutions and ensures best‑in‑class support to end customers. Supports the development of dealer capabilities to execute the aftermarket strategy and improve customer loyalty.

What you'd actually do

  1. Support dealers in understanding and executing Caterpillar’s aftermarket business model, ensuring alignment with pricing guidance, commercial programs, and governance processes.
  2. Guide and assist dealers in forecasting parts and service demand, strengthening sales pipelines, and developing aftermarket growth plans.
  3. Conduct regular business and performance reviews with dealers, identifying gaps and ensuring the timely execution of corrective actions.
  4. Lead opportunities identification for parts and service growth, improve customer satisfaction, and enhance long‑term customer relationships.
  5. Support the introduction and adoption of new aftermarket offerings, technologies, and digital tools
  6. Promote value selling of Caterpillar parts, service agreements, rebuilds, and repair options.

Skills

Required

  • Business, Engineering, Marketing, or a related field degree
  • Advanced English proficiency
  • Experience in sales, aftermarket, customer support, or dealer operations
  • Strong analytical skills and ability to work with sales and performance data

Nice to have

  • Previous experience with equipment dealerships, construction/mining industries, or heavy machinery aftermarket
  • Strong knowledge of parts and service operations
  • Proven ability to influence dealer teams and drive execution without direct authority
  • Experience with digital tools and technologies (eCommerce, telematics, connected assets, fleet management platforms)
  • Solid value‑selling capabilities, especially in total cost of ownership (TCO), repair options, and lifecycle cost analysis