Associate Director, Business Analytics

Doximity Doximity · Vertical AI · U.S., San Francisco, CA · Remote · Data

This role focuses on leveraging data to shape marketing strategies, drive business growth, and enhance client engagement within the healthcare industry. The Associate Director will analyze HCP behavior, monitor campaign performance, and translate complex data into actionable insights for clients, primarily supporting marketing and sales objectives.

What you'd actually do

  1. Shape HCP marketing strategy by leveraging first-party and third-party data to drive actionable recommendations
  2. Partner with the sales team to secure renewals, drive business growth, and enhance client engagement by delivering data-driven insights
  3. Monitor campaign performance and present ROI findings to clients, crafting insights-driven recommendations that build trust and demonstrate value
  4. Translate complex data into bespoke narratives tailored to each client’s marketing objectives, ensuring insights are both actionable and impactful
  5. Analyze behavioral patterns among medical professionals on Doximity’s platform to uncover insights that inform marketing strategies

Skills

Required

  • Seven or more (7+) years of experience illustrating the traits outlined in our core values
  • Experience with HCP-focused digital marketing campaigns for pharmaceutical brands
  • Strong knowledge of Prescription (Rx) and Medical Claims (Dx) data
  • Prior experience in a client-facing role and presenting complex data to non-technical audiences
  • Background in analytics within the life sciences industry
  • Advanced data analysis and interpretation skills

Nice to have

  • Familiarity with program measurement approaches like Test vs. Control or Marketing Mix Modeling
  • Experience with AI-powered insights generation & reporting
  • Experience with Medical Affairs clients or programs
  • Agency, media, or vendor experience in healthcare technology

What the JD emphasized

  • Experience with HCP-focused digital marketing campaigns for pharmaceutical brands
  • Strong knowledge of Prescription (Rx) and Medical Claims (Dx) data
  • Background in analytics within the life sciences industry
  • Advanced data analysis and interpretation skills