Associate Director, Business Development

The Trade Desk The Trade Desk · Media · Melbourne, Australia · Direct Sales

This is a Business Development Associate Director role in the digital advertising space, focusing on acquiring, building, and cultivating relationships with senior leaders at holding companies. The role involves communicating the value of The Trade Desk media buying platform, establishing strategic frameworks for product releases, responding to RFPs, and identifying up-selling opportunities. It requires strong sales, relationship management, and communication skills within the programmatic advertising ecosystem.

What you'd actually do

  1. Acquire, build, and cultivate relationships with senior leaders at holding companies.
  2. Work collaboratively with teams spanning commercial, legal, account management, trading, data and inventory partnerships and TAM to cultivate and grow accounts.
  3. Communicate the value of The Trade Desk media buying platform by presenting our core value proposition and tailor the content to suit the needs of each audience.
  4. Establish strategic frameworks to help encourage testing of innovative product releases based on client needs with senior leadership, product, & engineering.
  5. Take the lead in responding to RFP’s or new agency opportunities, including qualification & win strategy.

Skills

Required

  • digital advertising sales
  • managing senior relationships
  • programmatic environment
  • creating annual business plans
  • conducting business reviews
  • online publisher, ad network, ad exchange, ad server, SEM platform, DSP, DMP, or other online advertising company experience
  • collaboration
  • communication skills
  • quantitative skills
  • negotiation ability

Nice to have

  • Programmatic platform sales experience

What the JD emphasized

  • 8 -10+ years of experience in digital advertising sales, managing senior relationships, ideally within a programmatic environment.
  • Programmatic platform sales experience highly preferred.
  • Existing relationships with decision-makers at advertising agencies.