Brand Designer

Cursor Cursor · Coding AI · New York, NY · Design

Brand Designer at Cursor, a company focused on automating coding, to define and evolve the company's visual identity across product, marketing, and community. The role involves hands-on design, crafting narratives, and collaborating with various teams and external partners to shape the brand for a technical audience.

What you'd actually do

  1. Evolve Cursor’s brand identity and create scalable visual systems across product, marketing, and community
  2. Drive hands-on design from concept through execution across digital, print, video, and events
  3. Craft compelling narratives through design that communicate our vision for the future of software creation
  4. Design for multiple audiences — from experienced developers to designers exploring code for the first time
  5. Collaborate with product designers to ensure brand consistency across the user experience

Skills

Required

  • Portfolio demonstrating strong visual, typographic, and strategic thinking across formats
  • Experience building or evolving brands for technical products, developer-focused companies, or culturally defining brands
  • Proven track record working in fast-paced, high-growth companies
  • Systems thinking and ability to translate complex concepts into scalable, accessible design
  • Strong art direction skills
  • Ability to articulate design decisions and rally teams around a creative vision
  • Ability to contribute to brand voice and messaging
  • Ambitious, opinionated, and comfortable taking ownership

Nice to have

  • Experience working at both fast-paced startups and agencies
  • Background in web design, motion design, 3D or illustration

What the JD emphasized

  • scale to a universal platform for building software
  • shape the future of the Cursor brand
  • proven track record working in fast-paced, high-growth companies with speed, ambiguity, and complexity
  • translate complex concepts into scalable, accessible design
  • set a clear creative bar and guide external creative partners
  • push work forward