Brand Designer

Tailscale Tailscale · Enterprise · Remote · Marketing

Tailscale is seeking a Brand Designer with strong web and UX sensibilities to shape its digital experiences. The role involves designing landing pages, campaign surfaces, and web experiences, balancing brand expression with usability and conversion. Responsibilities include translating brand into scalable web systems, managing projects, supporting experimentation, and collaborating cross-functionally with web, growth, and content teams. The ideal candidate will have 3-6+ years of experience in brand, marketing, or web design, proficiency in design tools like Figma and Adobe Creative Suite, and a strong understanding of UX principles, accessibility, and inclusive design.

What you'd actually do

  1. Design high-quality web experiences
  2. Translate brand into scalable web systems
  3. Effectively manage projects and timelines
  4. Support experimentation and iteration
  5. Collaborate cross-functionally

Skills

Required

  • 3-6+ years of experience in brand, marketing, or web design
  • Strong grasp of design fundamentals: typography, layout, color, balance, and hierarchy
  • Experience designing landing pages, marketing pages, or UI components for modern responsive or adaptive layouts
  • Ability to apply UX principles like usability, information hierarchy, and interaction patterns
  • Comfortable thinking about how design decisions impact user behavior and outcomes
  • Experience working on websites, landing pages, or digital campaigns
  • Proficiency in Figma, Adobe Creative Cloud (Photoshop, Illustrator, InDesign, and AfterEffects), and Google Slides
  • Strong attention to detail and organized file management
  • Experience working within or alongside design systems
  • Ability to deliver polished, production-ready designs and collaborate effectively cross-departments
  • Solid understanding of accessibility and inclusive design principles
  • Experience in print production, with an understanding of technical requirements and executional standards across out-of-home, events, and swag/merch applications
  • Excellent communication skills, especially when working remotely and asynchronously
  • Ability to clearly present work and explain design decisions
  • Ability to take direction, ask clarifying questions, and thoughtfully incorporate feedback while maintaining design integrity
  • Consistently meets or beats deadlines, demonstrating increased trust, reliability, and ownership

Nice to have

  • Experience working on high-growth marketing or product websites
  • Experience working on a remote or globally distributed team
  • Familiarity with experimentation or A/B testing workflows
  • Experience partnering closely with developers on implementation
  • Interest in developer tools, infrastructure, or technical products
  • An understanding of how design impacts conversion, engagement, and performance
  • Experience with motion graphics or simple animations
  • Technical illustration, data visualization, or diagramming experience