Business Development Representative

Contentful Contentful · Enterprise · Denver, CO · Sales

Contentful is seeking a Business Development Representative to manage their lead pipeline, identify sales opportunities, and drive outbound activities. This role involves refining sales prospecting techniques, qualifying leads, and partnering with Account Executives to build pipelines. The BDR will use CRM and sales tools to manage leads, document account strategies, and ensure timely follow-up with prospects, aiming to achieve monthly and quarterly goals for qualified opportunities and meetings booked.

What you'd actually do

  1. You effectively maintain active engagement with new and existing leads through strategic and personalized outreach
  2. Partner with, and help to build the pipelines of Enterprise Account Executives who will assist in developing and sharpening your skills through consistent feedback
  3. Document, map and strategize using various details including use case, stakeholders, vendor decision process, next steps to better understand how to prospect and find new opportunities in new and existing accounts.
  4. Prioritizing opportunities and applying appropriate internal resources to move accounts through the customer journey.
  5. Use and keep Salesforce.com up-to-date for lead management and sales forecasting as well as engaging with other sales tools such as outreach, linkedin, zoominfo, etc.

Skills

Required

  • Self-starter, doesn’t wait for things to happen, but pro-actively takes action to move the conversation forward
  • Able to join occasional in-person events and be a part of our hybrid in-office work expectations
  • Coachable, competitive nature with a strong desire to grow your career in sales
  • Strong collaboration with teammates and prospective customers
  • Excellent oral and written communication skills
  • Seeks to understand the customer’s needs, objectives, and challenges
  • Active listener and good note-taker
  • Ability to proactively qualify customer needs
  • Ability to understand the business opportunity, and to articulate it to the AE team, by understanding the prospect’s use case and requirements well and how Contentful fits into the customer’s goals
  • Ability to follow the set processes, update the relevant systems diligently, and make suggestions on improvements where required
  • Detail-oriented and data-driven
  • Customer-first mindset, where you and the company win by helping our customers to be successful
  • College / University Degree educated or equivalent work experience

Nice to have

  • Previous BDR/SDR experience in a similar or adjacent industry.
  • Technical understanding and keen interest in technology

What the JD emphasized

  • Previous BDR/SDR experience in a similar or adjacent industry.
  • Technical understanding and keen interest in technology