Category Associate (german-speaking)

Whatnot · Consumer · London, United Kingdom · Categories & Expansion

Category Associate role at Whatnot, a livestream shopping platform. Responsibilities include identifying and recruiting sellers in the DACH market, becoming a category expert, managing seller relationships, spearheading marketing initiatives, and using data analytics (SQL) to derive insights. Requires fluency in German and English, and experience in fast-paced, client-facing roles.

What you'd actually do

  1. Become the go-to expert on your category, including seller/buyer dynamics, community channels, influencers, and product nuances
  2. Source and reach out to sellers to convince them to join and grow their business on Whatnot. Leverage social media, outbound channels, and in-person events
  3. Build and maintain strong relationships with sellers and top strategic partners to support their growth and meet their needs
  4. Spearhead diverse marketing initiatives, such as influencer partnerships/campaigns, to boost brand awareness and attract more buyers
  5. Use basic data analytics skills (SQL) to derive insights from projects and enhance process efficiency

Skills

Required

  • 2+ years of experience working in a fast-paced, client-facing role in high-output environments, such as Strategy Consulting, Private Equity, or partnerships at a fast-paced tech company
  • Scrappy and flexible enough to work in an ambiguous environment with limited guidance
  • Problem solver with strong project management skills and the ability to fully own strategy and execution on both sides of an emerging marketplace
  • Business acumen, deeply analytical, and comfortable understanding and manipulating data to gain and take action on business insights
  • Fluent in German & English (written & spoken) with a deep understanding of the German market

Nice to have

  • Experience at a high-growth startup, marketplace, or creator-focused platform
  • Proficiency in SQL
  • Passion for creator communities and/or expertise in existing Whatnot product categories (e.g. vintage clothing, collectibles)
  • Experience buying and selling in online marketplaces

What the JD emphasized

  • Fluent in German & English (written & spoken) with a deep understanding of the German market
  • You are scrappy and flexible enough to work in an ambiguous environment with limited guidance
  • You have business acumen, are deeply analytical, and are comfortable understanding and manipulating data to gain and take action on business insights