Content Creator - Social Media

Cohere Cohere · AI Frontier · New York, NY · Marketing

Cohere is seeking a Social Content Creator to elevate their brand presence across social media platforms. The role involves developing and executing content strategies, creating various content types, leveraging AI tools for ideation and analysis, and collaborating with cross-functional teams. The ideal candidate will have 3-5 years of experience in social media content creation, a do-er mentality, creativity, strategic thinking, adaptability, and collaboration skills. Interest in leveraging AI tools for content creation is a plus.

What you'd actually do

  1. Develop and execute content tailored to each platform (LinkedIn, YouTube, etc.), ensuring a consistent yet platform-specific brand voice.
  2. Create a variety of content types, including text, visuals, and videos, optimized for social media engagement.
  3. Stay ahead of trends and leverage AI tools for content ideation, generation, and performance analysis.
  4. Collaborate with cross-functional teams (Design, Marketing, Product) to align social content with broader campaigns and product launches.
  5. Establish and grow Cohere's presence on new platforms, experimenting with innovative formats and strategies.

Skills

Required

  • 3-5 years in social media content creation
  • Strong portfolio showcasing platform-specific strategies and audience growth at a tech company or similar organization
  • Autonomously create compelling content end-to-end, working in a scrappy fashion at a fast pace
  • Ability to produce engaging content that stands out in a crowded digital landscape–from end to end, including copywriting and asset creation
  • Skill in analyzing trends, audience behavior, and performance to inform decisions
  • Comfort experimenting on new platforms and adjusting strategies based on emerging trends and technologies
  • Excellent teamwork skills, with the ability to work closely with designers, writers, marketers, PR, and product teams

Nice to have

  • Experience with AI-powered content tools
  • Familiarity with analytics tools for tracking social media performance
  • A finger on the pulse of social trends and experience creating multimedia content

What the JD emphasized

  • AI tools for content ideation, generation, and performance analysis
  • AI curiosity: Interest in leveraging AI tools for content creation and optimization, even without prior experience.