As a Content Design Senior Associate in Auto Team, you will play an important role in shaping customer experiences through content and building customer confidence across our products and services. Using your expertise in content design principles, you will plan, create, and structure product content within a user experience design framework. While collaborating with cross-functional teams to ensure narrative consistency, your influence will extend to product design, architecture, and functionality.
JOB RESPONSIBILITIES
- Develop and implement content strategies for products and features, ensuring align with user experience principles and business objectives.
- Collaborate with cross-functional teams to create engaging, user-friendly content that is cohesive and intuitive for a diverse audience.
- Create content taxonomies to refine content organization and structure, incorporating user feedback and insights for continuous improvement.
- Adopt brand voice to produce clear, concise, and engaging content that communicates complex concepts effectively to diverse audiences.
- Analyze content performance metrics, making data-driven recommendations for optimization and enhancement of user experiences.
REQUIRED QUALIFICATIONS, CAPABILITIES, AND SKILLS
- 3+ years of experience in content design, or equivalent expertise in editing and writing, with a focus on digital products and platforms.
- Experience in creating content architectures, storytelling, and clear and concise writing.
- Demonstrated experience in applying accessibility guidelines and inclusive design to create user-friendly content.
- Experience with iterative design techniques, incorporating user feedback and insights for continuous improvement.
- Proficient technical literacy in content platforms and understanding their impact on user experience.
- Adaptive learner in new financial services products and offerings.
PREFERRED QUALIFICATIONS, CAPABILITIES, AND SKILLS
- Demonstrated ability and interest in working beyond core content craft, including interaction design, prototyping, systems thinking, and end-to-end experience collaboration.
- Proficiency with accessibility requirements and customer-centric design practices.
- Experience leveraging AI tools or technology to optimize workflows and drive efficiency.
- Demonstrated ability to effectively articulate design rationale, trade-offs, and final decisions to diverse audiences.
- Ability to thrive in evolving or partially defined problem spaces, adapting quickly as requirements change.
- Exhibits a bias for action and strong time management discipline, consistently driving work forward.