Content Management - Marketing Specialist

Oracle Oracle · Enterprise · CIUDAD DE MEXICO, CIUDAD DE MEXICO, Mexico

Marketing Specialist responsible for planning, executing, and measuring demand generation marketing programs to grow sales pipeline and revenue for the Field Sales organization. This role involves contributing to strategic marketing plans, developing tactical programs in conjunction with various internal teams and external influencers, tracking lead flow, managing program budgets, and measuring ROI.

What you'd actually do

  1. Plans, executes, and measures demand generation marketing programs to grow sales pipeline and revenue for Field Sales organization.
  2. Contributes to creation of strategic marketing plan in support of Sales pipeline and revenue objectives.
  3. Develops and implements tactical marketing programs in conjunction with Sales, Channels, Product Marketing, Product Management, Oracle Direct (Telesales), and external influencers such as user groups and industry trade associations.
  4. Provides onsite execution support for marketing programs.
  5. Tracks lead flow to ensure the appropriate Sales channels are following up with event attendees and campaign responders in a timely manner.

Skills

Required

  • Demand generation
  • Marketing program execution
  • Sales pipeline growth
  • Revenue generation
  • Marketing strategy
  • Budget management
  • Metrics analysis
  • Reporting

Nice to have

  • Event marketing
  • Lead management
  • Cross-functional collaboration