Corporate and Event Marketing Manager

Disney Disney · Media · Lantau Island, Hong Kong

Marketing Manager for Disney's corporate and event sales, focusing on integrated marketing initiatives to drive leads and growth across various business segments like group sales, incentive travel, and weddings. The role involves developing and executing marketing programs, creating marketing assets, managing campaigns, leading paid advertising, and providing team leadership.

What you'd actually do

  1. Develop and execute client‑facing marketing initiatives aligned with corporate sales, group sales, and incentive travel objectives to drive total resort business (hotel stay, park experience and corporate events).
  2. Support sales pitching through compelling marketing assets, testimonials, presentations, and promotional materials.
  3. Create and manage end‑to‑end marketing initiatives to cultivate for Disney Youth Programs.
  4. Formulate, develop and manage end-to-end marketing campaigns promoting Disney’s Fairy Tale Wedding, from brand development to sales conversion.
  5. Lead paid advertising, media evaluation, and market intelligence analysis to inform marketing strategies and optimize performance.

Skills

Required

  • Corporate Marketing
  • B2B Marketing
  • Managerial experience
  • Hospitality
  • Tourism
  • Entertainment
  • MICE
  • Lifestyle brands
  • Corporate events
  • Product launches
  • Executive showcases
  • Trade briefings
  • Client needs understanding
  • Stakeholder management
  • Brand representation

Nice to have

  • Tourism boards
  • Trade partners
  • Destination marketing

What the JD emphasized

  • Minimum 8 years of relevant experience
  • at least 3 years of managerial experience
  • Proven hands‑on experience delivering end‑to‑end corporate events