Creative Performance Strategist

Polymarket Polymarket · Fintech · New York, NY · Marketing/Growth

Creative Performance Strategist for Polymarket, a prediction market platform. This role focuses on developing and optimizing direct response creative across various paid channels to drive user acquisition and engagement. The strategist will collaborate with designers and performance buyers, contribute to the creative testing roadmap, and stay current with cultural trends to create timely and effective ad content. Requires 1-3 years of experience in performance creative, strong copywriting skills, and visual fluency.

What you'd actually do

  1. Concept and develop direct response creative across every major paid channel — Meta, TikTok, YouTube, Reddit, Google, CTV, and more
  2. Write sharp, conversion-focused copy for static and motion ad formats, tailoring voice and tone to platform, audience, and moment
  3. Collaborate daily with designers, motion editors, and the performance buying team to bring concepts from brief to finished asset
  4. Contribute ideas to the creative testing roadmap, partnering with buyers to understand what's working and why, and feeding that back into the next round of concepts
  5. Stay plugged into culture — sports, news, finance, politics — and translate what's happening in the world into timely, relevant creative that performs

Skills

Required

  • 1–3 years of experience in performance creative
  • Portfolio with direct response work
  • Strong copywriting instincts
  • Visual fluency
  • Genuine cultural range

Nice to have

  • Agency background
  • Experience advertising financial products
  • Familiarity with platform-native formats