WHAT YOU DO AT AMD CHANGES EVERYTHING
At AMD, our mission is to build great products that accelerate next-generation computing experiences—from AI and data centers, to PCs, gaming and embedded systems. Grounded in a culture of innovation and collaboration, we believe real progress comes from bold ideas, human ingenuity and a shared passion to create something extraordinary. When you join AMD, you’ll discover the real differentiator is our culture. We push the limits of innovation to solve the world’s most important challenges—striving for execution excellence, while being direct, humble, collaborative, and inclusive of diverse perspectives. Join us as we shape the future of AI and beyond. **Together, we advance your career. **
THE ROLE
We are seeking a** **Digital Content & Experience Manager to own the end-to-end commercial client experience on AMD.com, with a clear focus on driving engagement, conversion and pipeline impact.
This role translates product value propositions, and ITDM pain points into insight driven, high-performing digital experiences that guide users from discovery through consideration to action. You will define how B2Bcontent is structured, surfaced, and optimized to capture demand, generate qualified leads, and accelerate the buyer journey.
Sitting at the intersection of content strategy, web experience, and search, this role connects business priorities, audience insights, and performance data to continuously improve how commercial audiences discover, engage with, and convert on AMD.com.
KEY RESPONSIBILITIES
- Own Commercial Client Digital Journey: Define and lead the end-to-end content and experience strategy for commercial client and AMD.com, ensuring content connects ITDM pain points to AMD value proposition across all stages of the funnel.
- Design and optimize conversion paths, ensuring content and experiences drive lead generation and pipeline impact B2B Content Strategy & Messaging
- Develop scalable content frameworks grounded in audience needs, search behavior and marketing trends.
- Partner with product marketing to shape clear, consistent messaging across the digital experience
- Identify content gaps and opportunities to improve relevance, clarity and impact Experience Design, UX & Optimization
- Own page structure, messaging hierarchy, and user flows to improve engagement and conversion
- optimize how users discover, navigate, and interact with content
- Lead content audits lifecycle management, and continuous experience improvements
Search & AI-Driven Discoverability
- Ensure content is optimized for SEO, generative engine optimization (GEO), and evolving discovery behaviors
- Use search, AI, and platform insights to inform strategy and uncover demand opportunities
- Adapt content to perform across traditional search, AI-powered experiences, and emerging channels
**Cross-Functional Execution & Performance: **
- Partner with marketing, demand gen, digital and regional teams to deliver aligned, high-quality experiences
- Define and track KPIs across reach, engagement, and conversion
- Translate performance data into actionable insights and continuous optimization
- Own performance storytelling, communicating clear results and recommendations to stakeholders. Partner with demand generation and sales teams to align content and experiences to lead quality, pipeline contribution, and conversion goals
- Optimize CTAs, content gating, and user flows to improve lead capture and progression
THE PERSON
- Strong B2B content strategist with experience connecting product value to customer needs
- Experience owning or managing web platforms or digital ecosystems
- Deep understanding of content strategy, UX, and search
- Experience with web analytics and performance tools (e.g., Google Analytics 4, Microsoft Clarity)
- Data-driven, with the ability to turn insights into action
- Effective at navigating cross-functional, global environments
This role is not eligible for visa sponsorship.
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_Benefits offered are described: _AMD benefits at a glance.
AMD does not accept unsolicited resumes from headhunters, recruitment agencies, or fee-based recruitment services. AMD and its subsidiaries are equal opportunity, inclusive employers and will consider all applicants without regard to age, ancestry, color, marital status, medical condition, mental or physical disability, national origin, race, religion, political and/or third-party affiliation, sex, pregnancy, sexual orientation, gender identity, military or veteran status, or any other characteristic protected by law. We encourage applications from all qualified candidates and will accommodate applicants’ needs under the respective laws throughout all stages of the recruitment and selection process.
AMD may use Artificial Intelligence to help screen, assess or select applicants for this position. AMD’s “Responsible AI Policy” is available here.
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This posting is for an existing vacancy.