Direct Mail Channel Execution Manager

Bank of America Bank of America · Banking · Newark, NJ +1

This role manages the end-to-end execution of direct mail programs, including campaign development, production, and release. It involves managing multiple concurrent campaigns, partnering with internal and external teams, and ensuring deliverables are met. The role requires strong print and mail expertise, project management skills, and proficiency in Excel, Word, and Adobe Acrobat.

What you'd actually do

  1. Lead the end-to-end execution of direct mail programs—from development through production release.
  2. You’ll manage multiple concurrent campaigns, partner across internal teams and external partners, and ensure all deliverables are met.
  3. This is a hands-on role focused on execution excellence, campaign versioning, and continuous improvement.
  4. You’ll play a key part in achieving channel performance and supporting strategic marketing initiatives.
  5. performing limited coding, testing, and metadata management to drive cross-channel client & prospect eligibility, targeting, and platform enablement under guided supervision.

Skills

Required

  • Direct mail production experience with strong print and mail expertise; capable of managing campaign and project execution.
  • Proven ability to manage complex, time-sensitive work with third-party suppliers.
  • Strong communication skills.
  • Demonstrated success in managing multiple priorities and high-volume projects in dynamic environments while meeting deadlines and business objectives.
  • Skilled in problem identification, analysis, and resolution with independence and urgency.
  • Proficient in Excel, Word, and Adobe Acrobat; quick to learn and adapt to bank applications supporting direct mail program management.

Nice to have

  • Experience working with creative teams and production vendors
  • Project management experience in a marketing or operations setting