Director of Product Marketing (inbound)

Microsoft Microsoft · Big Tech · Redmond, WA +1 · Product Marketing

Director of Product Marketing (Inbound) for Agentic AIOps business on Azure, defining market narratives, positioning, and go-to-market strategy. This role requires deep technical understanding of agentic AI systems and cloud operations, translating complex platforms into clear market messages, and influencing product direction. Responsibilities include owning inbound product marketing, market/analyst intelligence, core content development, digital experiences, event strategy, and cross-functional enablement.

What you'd actually do

  1. Own inbound product marketing for Agentic AIOps product offerings, across feature releases, product retirements, and Tier‑2/Tier‑3 launches, ensuring clarity of value, audience, and use cases
  2. Own inbound lead for analyst relations, including product and engineering briefings, analyst inquiries, and report submissions (e.g., MQs, Waves, MarketScapes)
  3. Own inbound development of product‑level content and assets, including: L100–L300 product decks, Product demos and technical demos, Technical and deep‑dive videos
  4. Own inbound strategy and execution for product web experiences, including product pages, pricing pages, and pricing calculators for Agentic AIOps
  5. Own inbound product‑specific and technical content for third‑party ITOps, DevOps, and technical events

Skills

Required

  • Master's Degree in Marketing, Computer Science, Business or related field AND 4+ years experience in business OR Bachelor's Degree in Marketing, Computer Science, Business or related field AND 6+ years experience in business OR equivalent experience.

Nice to have

  • Master's Degree in Marketing, Computer Science, Business or related field AND 8+ years marketing or sales experience OR Bachelor's Degree in Marketing, Computer Science, Business or related field AND 12+ years experience in business OR equivalent experience.

What the JD emphasized

  • agentic AI
  • Agentic AIOps
  • orchestration
  • governed
  • optimized
  • run
  • product strategy
  • customer truth
  • business model
  • pricing strategy
  • offers
  • go-to-market
  • analyst influence
  • technical storytelling
  • partnerships
  • inbound authority for product truth
  • positioning
  • portfolio coherence
  • analyst engagement
  • core content
  • technical readiness
  • engineering
  • outbound GTM
  • business planning
  • business development
  • field teams
  • market narratives
  • accelerate adoption
  • customer needs
  • market signals
  • platform strategy
  • actionable product insights
  • Messaging Positioning Frameworks
  • agentic ops capabilities
  • experiences
  • offer design
  • product pricing
  • business model decisions
  • analyst relations
  • product and engineering briefings
  • analyst inquiries
  • report submissions
  • competitive research
  • analysis
  • differentiated positioning
  • product guidance
  • Go To Market inputs
  • agentic ops orchestration narratives
  • credible
  • defensible
  • consistent
  • analyst
  • executive
  • field audiences
  • product-level content
  • assets
  • L100–L300 product decks
  • Product demos
  • technical demos
  • Technical and deep-dive videos
  • content Subject Matter Expert
  • agentic ops orchestration
  • marketing
  • Go To Market
  • sales
  • partner motions
  • inbound product customer assets
  • Total Cost of Ownership
  • business value stories
  • analyst-backed thought leadership
  • inbound strategy
  • execution
  • product web experiences
  • product pages
  • pricing pages
  • pricing calculators
  • Agentic AIOps
  • product-led digital journeys
  • customer workflows
  • operator personas
  • cloud lifecycle
  • inbound product-level social media marketing
  • narrative accuracy
  • technical depth
  • platform consistency
  • third-party Industry Event
  • Technical Depth
  • Readiness
  • inbound product-specific
  • technical content
  • third-party ITOps
  • DevOps
  • technical events
  • L300–L400 technical event content
  • product-depth sessions
  • first-party events
  • Build
  • Ignite
  • solution and keynote narratives
  • Field Readiness
  • L100 Product content
  • sellers
  • positioning
  • value
  • competitive differentiation
  • inbound partner
  • Executive Briefing Center (EBC) delivery
  • credible product
  • technical depth
  • executive engagements
  • pitch
  • presentation
  • 1:1
  • 1:many
  • event setting
  • inbound Subject Matter Expert
  • sales conversations
  • accurate product representation
  • coverage
  • campaigns
  • Go To Market motions
  • outbound
  • integrated marketing teams
  • content reviews
  • webinars
  • readiness
  • inbound product expertise