Director of Sales, Scale for Media, Entertainment, Gaming and Sports

Braze Braze · Enterprise · New York, NY · Sales

This is a SaaS midmarket/scale sales leadership role, managing a team of midmarket/scale Account Executives for Braze's market-leading Customer Journey Orchestration platform. The role focuses on helping brands communicate more effectively with their customers, building a winning team, and expanding the customer base. The ideal candidate will have experience leading and developing a team of mid-market/scale sellers, with a focus on verticalization for retail and consumer goods sectors.

What you'd actually do

  1. Hire, nurture, and lead a team of world-class sales talent
  2. Set and execute an aggressive customer acquisition and expansion strategy for the region
  3. Lead the verticalization strategy for retail and consumer goods, developing and continuously refining sales playbooks, messaging frameworks, and industry-specific value propositions that enable your team to sell with precision and speed
  4. Partner cross-functionally with Marketing, Product, and Customer Success to build out a robust retail vertical go-to-market motion, including industry event presence, thought leadership, and targeted outbound strategies
  5. Align go-to-market teams (BDR, marketing, value engineering, SolCon, executive) to execute the FY plan and represent a clear, single vision to customers and the marketplace

Skills

Required

  • Minimum of 7 years of proven experience in sales
  • At least 5 years of successful experience leading a team of at least five quota-carrying mid-market Account Executives
  • A proven ability to recruit, retain, inspire, and develop top talent
  • Proven experience in leading teams through the full lifecycle of a SaaS customer: prospecting, acquisition, retention, and long-term relationship growth
  • Demonstrated success developing vertical go-to-market strategies and sales playbooks, ideally within retail and/or consumer brand segments
  • Ability to coordinate and work cross-functionally with internal constituencies, including Business Development, Marketing, Customer Success, Legal, and Sales Operations
  • Outstanding verbal, written, and in-person presentation skills
  • Excellent commercial and legal negotiation skills
  • Strong technical and business acumen; the ability to engage with multiple customer personas across a wide variety of industries and within both technical and marketing functional roles
  • Up-to-date on digital and application trends, especially in the mobile space

Nice to have

  • Prior experience selling Mobile or Marketing Technology is a strong plus
  • Prior experience selling into retail and/ or consumer brand prospects is a strong plus
  • Prior experience in a startup technology company is a plus