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**Job Function: **
Marketing
**Job Sub Function: **
Strategic Marketing
Job Category:
Professional
All Job Posting Locations:
Raritan, New Jersey, United States of America
Job Description:
Ethicon, a member of the Johnson & Johnson Family of Companies, is currently recruiting for a Director, GSM, Stratafix to be based in Raritan, NJ.
Fueled by innovation at the intersection of biology and technology, we’re developing the next generation of smarter, less invasive, more personalized treatments.
Are you passionate about improving and expanding the possibilities of surgery? Ready to join a team that’s reimagining how we heal? Our Surgery team will give you the chance to deliver surgical technologies and solutions to surgeons and healthcare professionals around the world. Your contributions will help effectively treat some of the world’s most prevalent conditions such as obesity, cardiovascular disease and cancer. Patients are waiting.
Your unique talents will help patients on their journey to wellness. Learn more at https://www.jnj.com/medtech
The Ethicon franchise offers a broad range of products, platforms and technologies-including sutures, hemostasis products, surgical staplers, trocars and synthetic mesh devices-that surgeons use in a wide variety of open and minimally invasive surgical procedures, and energy based surgical devices. Learn more at www.ethicon.com
Purpose: The Director, GSM, Stratafix - will be responsible for creating and implementing business growth strategies and key commercialization tactics for the Stratafix portfolio. Specifically, this person will act as the brand lead for STRATAFIX, identifying commercial opportunities to advance the growth of the brands and ensuring regional alignment to the strategy and execution of the business plans. Director, GSM, Stratafix will play a critical role in shaping the next decade of the brand’s vision, value proposition, innovation and competitive positioning
Key Responsibilities:
Responsible for end-to-end STRATAFIX brand strategy including platform segmentation across surgical specialties (Orthopedics, Cardiovascular, Ob-Gyn, General Surgery & Robotics), positioning, pricing strategies, evidence generation & claims, regional launch execution, new product introductions (including next-generation barbed suture innovation), VOC & insights to inform brand strategy and pipeline development, lifecycle management, and business development strategies.
Lead the STRATAFIX value proposition refresh and long-range strategic vision, translating competitive intelligence, market sizing models, and clinical evidence into a compelling and differentiated global brand narrative.
Engage with surgeons and Key Opinion Leaders across lab, OR, and advisory board settings to identify key clinical insights, unmet needs, and adoption barriers that inform commercial strategy, evidence generation priorities, and pipeline development.
Build and disseminate the global STRATAFIX commercial toolkit—including Challenger Sales choreographies, business case materials, and clinical selling aids—in partnership with Regional Marketing, Professional Education, Commercial Education, and Communications.
Partner with R&D, Medical Affairs, Regulatory, Supply Chain, Sales, Regional Marketing, Finance, and key customers in shaping and accelerating the STRATAFIX portfolio strategy; identify unmet needs; evaluate options; and provide direction for global growth opportunities.
Ensure achievement of financial targets within specified budgets and timeframes, including top-line growth, gross profit improvement, and forecast accuracy.
Ensure applicable company compliance with all relevant country and regional requirements, company regulations, policies, and procedures.
Ensure applicable company compliance with all relevant country and regional requirements, company regulations, policies and procedures.
Qualifications:
- A minimum of a Bachelor’s Degree is required (Advanced degree is preferred).
- A minimum of 10 years of work experience with 8 years progressive business experience as well as minimum of 3 years of consumer or healthcare marketing/sales experience is required.
- Previous people management experience required.
- Excellent cross-functional and management influencing skills and ability to develop customer relationships are required.
- Medical Device marketing/sales experience is highly preferred.
- Previous regional in line marketing experience, new product launches and Global Strategic marketing experience is preferred.
- Experience in product development including needs assessment, portfolio management, new opportunity assessment, and product lifecycle management is preferred.
- Proven track record to work in a Global organization is preferred.
- Experience with supply chain, global brand management and new product launch is preferred.
- Demonstrated experience developing and using customer insights are preferred.
- Demonstrated competency building and implementing marketing strategy is preferred.
- Demonstrated success leading various teams across different functions is preferred.
- 25% travel required
Johnson & Johnson is an Affirmative Action and Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, age, national origin, or protected veteran status and will not be discriminated against on the basis of disability.
Johnson & Johnson values diversity and inclusion. We are committed to building diverse teams that reflect both the patients and the partners we support. We strive to create an inclusive work environment where our people feel at home and are given the space to realize their full potential.
#LI-Hybrid
Required Skills:
Preferred Skills:
Brand Marketing, Brand Marketing, Brand Positioning Strategy, Business Alignment, Business Storytelling, Business Valuations, Consulting, Critical Thinking, Cross-Functional Collaboration, Customer Intelligence, Data Analysis, Data-Driven Decision Making, Digital Strategy, Execution Focus, Financial Analysis, Go-to-Market Strategies, Industry Analysis, Market Research, Negotiation, Problem Solving, Product Development Lifecycle, Product Portfolio Management, Product Strategies, Program Management, Strategic Thinking {+ 1 more}
The anticipated base pay range for this position is :
$150,000.00 - $258,750.00
Additional Description for Pay Transparency:
Subject to the terms of their respective plans, employees are eligible to participate in the Company’s consolidated retirement plan (pension) and savings plan (401(k)).
§ The Company maintains highly competitive, performance-based compensation programs. Under current guidelines, this position is eligible for an annual performance bonus in accordance with the terms of the applicable plan. The annual performance bonus is a cash bonus intended to provide an incentive to achieve annual targeted results by rewarding for individual and the corporation’s performance over a calendar/performance year. Bonuses are awarded at the Company’s discretion on an individual basis.
This position is eligible to participate in the Company’s long-term incentive program.
Subject to the terms of their respective policies and date of hire, employees are eligible for the following time off benefits:
Vacation –120 hours per calendar year
Sick time - 40 hours per calendar year; for employees who reside in the State of Colorado –48 hours per calendar year; for employees who reside in the State of Washington –56 hours per calendar year
Holiday pay, including Floating Holidays –13 days per calendar year
Work, Personal and Family Time - up to 40 hours per calendar year
Parental Leave – 480 hours within one year of the birth/adoption/foster care of a child
Bereavement Leave – 240 hours for an immediate family member: 40 hours for an extended family member per calendar year
Caregiver Leave – 80 hours in a 52-week rolling period10 days
Volunteer Leave – 32 hours per calendar year
Military Spouse Time-Off – 80 hours per calendar year
For additional general information on Company benefits, please go to: - https://www.careers.jnj.com/employee-benefits