Executive Director of Product, Growth & Monetization

Disney Disney · Media · San Francisco, CA +2

Executive Director of Product, Growth & Monetization for Disney Entertainment and ESPN. This role focuses on defining and leading product strategy for customer acquisition, engagement, retention, and monetization across multiple brands. It involves managing a team of product managers, partnering with various cross-functional teams, and driving measurable business and customer impact. The role requires deep expertise in growth and monetization strategies within a consumer platform business.

What you'd actually do

  1. Define Strategy & Vision: Own the long-term growth and monetization strategy across the customer lifecycle—from acquisition to retention and revenue optimization.
  2. Drive Rapid Execution & Impact: Oversee product roadmaps and delivery, ensuring initiatives drive measurable business and customer impact in a fast-moving, dynamic environment.
  3. Lead & Grow Team: Build, coach, and scale a high-performing team of product managers, fostering a culture of deep consumer and business understanding, experimentation, learning, and results.
  4. Balance Value Creation & Capture: Develop innovative offerings that deliver customer value while driving sustainable revenue growth.
  5. Experimentation & Optimization: Establish a culture of A/B testing, data-driven learning, and rapid iteration across acquisition, conversion, and retention funnels.

Skills

Required

  • 12+ years of product management experience
  • 5+ years in a senior leadership role managing PM teams at scale
  • Product strategy
  • Customer acquisition
  • Engagement
  • Retention
  • Monetization
  • Growth mindset
  • A/B testing
  • Data-driven decision making
  • Cross-functional leadership
  • Platform capabilities
  • System design
  • ROI analysis
  • Value creation
  • Value capture
  • Executive communication

Nice to have

  • Experience in entertainment, media, or adjacent industries

What the JD emphasized

  • Proven track record of delivering growth and monetization impact in a subscription, marketplace, or consumer platform business.
  • Deep expertise in customer acquisition, plan tiering, upsell strategies, account management, retention, and monetization.
  • Technical aptitude to partner closely with engineering and data teams on platform capabilities and system design.
  • Experience considering ROI, financial tradeoffs, value creation, and value capture in product decisions.