Field Marketing Lead, Americas

Harvey Harvey · AI Frontier · San Francisco, CA · Marketing

Harvey is seeking a Field Marketing Lead for the Americas to drive pipeline generation and revenue influence through in-person events. This role will own the strategy and execution of Harvey's presence at industry events, build proprietary event series, manage budgets, and build and develop a field marketing team. The ideal candidate has proven B2B field marketing experience, a bias for action, strong executive presence, and an operator's mindset.

What you'd actually do

  1. Own the US, Canada, and Latin America field marketing contribution to pipeline: Set targets, track performance, and report on revenue influence across segments and regions
  2. Lead Harvey's presence at marquee legal industry events (CLOC, ILTA, LegalWeek, etc.) from booth strategy to executive dinners to hosted roundtables
  3. Build some proprietary event series (e.g. Harvey Circle and Women in Legal) that establishes Harvey as the convener of serious conversation around AI and the future of legal practice
  4. Own field event budget and ROI measurement
  5. Hire and develop a lean, high-output Americas field marketing team as the business scales

Skills

Required

  • B2B field marketing experience
  • Proven track record of building field marketing programs that directly influenced pipeline and closed revenue
  • Bias for action and collaboration
  • Strong executive presence
  • Operator's mindset
  • Experience managing agencies, vendors, and budgets of $1M+
  • Ability to thrive in an ambiguous, fast-moving environment
  • People management skills

Nice to have

  • Experience in the legal industry
  • Experience with AI and the future of legal practice

What the JD emphasized

  • critical pipe generation
  • revenue influence
  • marquee legal industry events
  • proprietary event series
  • AI and the future of legal practice
  • field event budget and ROI measurement
  • lean, high-output Americas field marketing team
  • operating model, tooling, and reporting cadence
  • B2B field marketing
  • building field marketing programs that directly influenced pipeline and closed revenue
  • bias for action and collaboration
  • partner deeply with our entire marketing team, our sales and customer success teams, and our legal engineering teams
  • Strong executive presence
  • Operator's mindset
  • Experience managing agencies, vendors, and budgets of $1M+
  • thrive in an ambiguous, fast-moving environment where the function is being built in real time
  • strong people manager who can build and mentor a high performing team