Finance & Bizops, Marketing

Lovable Lovable · Coding AI · London, United Kingdom · Finance & Business Operations

This role is for a Finance & BizOps professional focused on Marketing, responsible for the financial architecture of marketing investments. The role involves building models, measurement systems, and operating rhythms to drive growth. It requires strong analytical skills, expert Excel modeling, comfort with data (SQL, BI tools), and the use of AI tools and agents for automation. Experience in investment banking, private equity, venture capital, or management consulting, combined with operational experience at a high-growth startup or tech company, is preferred. The responsibilities include driving marketing efficiency, planning, building unit economics models, connecting marketing performance to business outcomes, and supporting experimentation and forecasting. A key aspect is accelerating work using AI agents and automation.

What you'd actually do

  1. Own the financial operating plan for Marketing - budget allocation, campaign ROI analysis, and investment tradeoffs to fuel B2C growth while maintaining unit economics discipline.
  2. Develop and own the CAC, LTV, and payback models that drive investment decisions at the channel and cohort level. Tie spend to acquisition, retention, and revenue so that marketing leadership and finance are operating from one shared source of truth. Pressure-test assumptions continuously — what's working, what's not, and where the next dollar should go.
  3. Work across the organization to ensure marketing investment ties to measurable business results. Analyze market trends, competitive spend, and channel dynamics to inform forward-looking strategy and ensure capital is deployed where it compounds.
  4. Partner with Marketing to size tests, set success metrics, and forecast impact on growth and unit economics. Create clear, repeatable reporting to track performance, targets, variance, and learnings that translate into action.
  5. Use AI agents and automation to collapse the time between question and answer. You're expected to continuously push what's possible, replacing manual processes with scalable infrastructure that moves at Lovable's speed.

Skills

Required

  • Financial modeling
  • Marketing analytics
  • SQL
  • BI tools
  • Excel
  • Budget allocation
  • ROI analysis
  • CAC/LTV/payback models
  • Forecasting
  • Reporting
  • Data analysis
  • Business operations

Nice to have

  • Investment banking
  • Private equity
  • Venture capital
  • Management consulting
  • Startup operational experience
  • AI tools
  • AI agents
  • Automation

What the JD emphasized

  • own the financial architecture
  • build the models, measurement systems, and operating rhythms
  • ownership seat
  • expert Excel modeling skills as table stakes
  • use AI tools and agents to automate work
  • Strong candidates have a foundation in investment banking, private equity, venture capital, or management consulting, combined with operational experience at a high-growth startup, AI company, or scaled technology company.
  • Drive marketing efficiency & planning
  • Build and own channel-level unit economics
  • Connect marketing performance to company outcomes
  • Support experimentation, reporting, and forecasting
  • Accelerate with AI
  • Use AI agents and automation to collapse the time between question and answer
  • replacing manual processes with scalable infrastructure