Gm, Global Sales Learning and Effectiveness

The Trade Desk The Trade Desk · Media · New York, NY · Sales Operations

Lead the global commercial capability strategy for The Trade Desk's Sales organization, ensuring sellers and sales leaders are equipped to drive revenue growth. This role involves partnering with Sales leadership to identify capability gaps, design development solutions, and improve seller performance across the commercial lifecycle. The GM will translate company strategy, product innovation, and market dynamics into commercial capabilities, build and lead a global team for sales methodology, onboarding, skill development, coaching, and product enablement, and establish a capability framework linked to measurable commercial outcomes.

What you'd actually do

  1. Lead the global commercial capability strategy for the TTD Sales organization, ensuring the company’s sellers and sales leaders are equipped to drive durable revenue growth across markets, products, and customer segments.
  2. Partner closely with Sales leadership to diagnose capability gaps, design scalable development solutions, and drive measurable improvements in seller performance across the full commercial lifecycle.
  3. Translate company strategy, product innovation, and evolving market dynamics into the commercial capabilities required for sellers to succeed.
  4. Recruit and lead a global team responsible for sales methodology, onboarding, skill development, leadership coaching, and product enablement.
  5. Establish a clear capability framework that defines what great looks like for sellers and managers and build the programs required to develop those capabilities.

Skills

Required

  • 10+ years of experience across Sales Enablement, Sales Effectiveness, Sales Leadership, or Sales Consulting in high-growth technology or digital advertising environments.
  • Experience designing and implementing sales methodologies, capability frameworks, or commercial operating models that drive adoption across global sales organizations.
  • Proven ability to measure and drive improvement across training and capability development outcomes, linking learning initiatives to measurable business impact.
  • Experience creating a comprehensive suite of learning experiences including workshops, coaching programs, digital learning, and scalable curriculum.
  • Strong facilitation and instructional design experience with the ability to adapt content in real time to address evolving business needs.
  • Experience partnering closely with key internal stakeholders such as Sales Leadership, Recruitment, Sales Operations, Marketing, Product Marketing, and L&D to align learning strategies with broader organizational priorities.
  • Experience coaching sales leaders and partnering with executive stakeholders to align capability development with evolving business strategy.
  • Direct experience in sales, client partnerships, or revenue-generating roles with an understanding of the realities of frontline selling.
  • High emotional intelligence and experience driving change management

What the JD emphasized

  • global commercial capability strategy
  • drive durable revenue growth
  • sales strategy
  • capability development
  • organizational effectiveness
  • sales enablement
  • organizational development
  • sales methodology
  • onboarding
  • skill development
  • leadership coaching
  • product enablement
  • capability framework
  • pipeline quality
  • deal velocity
  • customer growth
  • revenue performance
  • sales methodologies
  • capability frameworks
  • commercial operating models
  • training and capability development outcomes
  • measurable business impact
  • learning experiences
  • coaching programs
  • digital learning
  • scalable curriculum
  • instructional design
  • sales leaders
  • executive stakeholders
  • frontline selling
  • change management