Group Design Lead, Google Cloud Brand and Creative

Google Google · Big Tech · New York, NY +1

This role is for a Group Design Lead for Google Cloud Brand and Creative. The primary focus is on translating technology into compelling narrative experiences and branded campaigns, leading creative output, global marketing, and storytelling efforts. While the role involves driving new ideas that embrace generative AI in design systems and leveraging AI for optimization, the core function is marketing and brand creative leadership, not direct AI/ML model development or deployment.

What you'd actually do

  1. Define and evolve Google Cloud's design direction in branding, communications and experiences both physical and digital.
  2. Work closely with creatives, strategists, marketers, producers, and engineers to deliver brilliant work in a fast paced environment.
  3. Manage and lead external agencies and partners, inspiring a high-performing collaborative culture where talent thrives.
  4. Serve as a trusted steward of Google Cloud’s visual expression and integrity, while identifying contemporary opportunities to bring the brand to life.
  5. Drive new ideas that embrace generative AI in design systems and leveraging AI to optimize/scale design systems for more efficiency.

Skills

Required

  • Bachelor's degree or equivalent practical experience.
  • 13 years of experience leading a high-visibility design team through briefs for iconic brands.
  • Portfolio of original and breakthrough design work.

Nice to have

  • Experience rallying stakeholders, agencies, and designers.
  • Understanding of both design and technology trends and how to apply them.

What the JD emphasized

  • Drive new ideas that embrace generative AI in design systems and leveraging AI to optimize/scale design systems for more efficiency.