Growth Marketing Manager

Honeycomb Honeycomb · Enterprise · United States · Remote · Growth Marketing

Seeking a data-driven Growth Marketing Manager to increase pipeline generation and conversion for the Enterprise customer segment. This role will build scalable marketing programs that drive inbound opportunities through high-intent marketing, optimize marketing touchpoints and sales handoffs, and support sales and partner campaigns. The ideal candidate will have 5+ years of B2B marketing experience, a proven track record of driving pipeline and revenue growth in technical sales cycles, and fluency in GTM platforms and AI-driven approaches.

What you'd actually do

  1. Build and manage high-performance multi-channel campaigns optimized for demo requests and quality conversions
  2. Tailor messaging and campaign strategies for multiple personas, ranging from technical users to team leaders to economic buyers
  3. Align with Product Marketing and Corporate Comms to support product launches, market conversations, and strategic initiatives
  4. Develop and execute ABX campaigns focused on high value enterprise prospects
  5. Collaborate with Sales and Partnerships to create outbound plays and co-marketing activations focused on leaders and decision makers in the Emerging segment

Skills

Required

  • 5+ years of B2B marketing experience
  • 3+ years specifically in Demand Generation or Growth Marketing focused on new business acquisition
  • Demonstrated ability to drive pipeline and revenue growth in technical and complex sales cycles
  • Proven track record of aligning marketing and sales to drive measurable business outcomes
  • Fluent in foundational GTM platforms (ex: SFDC, HubSpot, 6sense) as well as AI-driven approaches
  • Strong analytical mindset, with experience in measuring, reporting, and optimizing performance based on key revenue metrics
  • Comfortable marketing to developers, engineering leaders, or other technical audiences
  • Thrives in fast-paced, high-growth startup environments, with the ability to operate autonomously and execute with confidence

What the JD emphasized

  • drive pipeline and revenue growth
  • aligning marketing and sales to drive measurable business outcomes
  • AI-driven approaches