Growth Marketing Team Lead

Monday.com Monday.com · Enterprise · Tel-Aviv, Israel · Marketing

The Growth Marketing Team Lead at monday.com will oversee and grow paid acquisition efforts, focusing on driving user acquisition, engagement, and revenue through paid media campaigns across channels like YouTube. This role involves team leadership, strategy development, data analysis, budget management, and cross-functional collaboration to meet ambitious growth targets.

What you'd actually do

  1. Lead, mentor, and develop a team of user acquisition managers, setting clear goals, KPIs, and growth plans.
  2. Define and implement a best-in-class paid acquisition strategy across Push channels (YouTube, podcast, etc.).
  3. Analyze performance data, identify opportunities for scaling, and provide actionable insights for continuous improvement.
  4. Manage budgets, ensuring spend efficiency and alignment with business objectives.
  5. Work closely with cross-functional teams such as creative, product, and analytics teams to drive testing roadmaps, creative iterations, and audience targeting strategies.

Skills

Required

  • User Acquisition
  • Leadership/Management
  • Paid acquisition strategy
  • Paid media campaigns
  • YouTube
  • Budget management
  • Data analysis
  • Performance marketing

Nice to have

  • AI tools

What the JD emphasized

  • 5+ years of experience in User Acquisition, with at least 2 years in a leadership/management role.
  • Full proficiency in managing Youtube