Growth & Product Lead, Indonesia

Canva Canva · Enterprise · Jakarta, Indonesia · Strategy/Planning

Canva is seeking a Growth & Product Lead for Indonesia to own the product and localization strategy, drive growth, and ensure Indonesian users have the best possible experience. This role involves contributing to the product roadmap, analyzing user funnels, adapting global messaging, and providing cultural insights.

What you'd actually do

  1. Own Canva’s product and localization strategy in Indonesia.
  2. Contribute to the product roadmap for Indonesia, including feature launches, payment methods, authentication methods, and other market specific capabilities.
  3. Analyse the active user and subscription funnels to identify opportunities for growth and improvement.
  4. Evaluate and adapt global messaging, campaigns, and product experiences to resonate with Indonesian users.
  5. Provide cultural insights and strategic guidance to global product, marketing, and content teams.

Skills

Required

  • Product management
  • Localization strategy
  • Growth marketing
  • Data analysis
  • Cross-functional collaboration
  • Bahasa Indonesia fluency
  • English fluency

Nice to have

  • SaaS experience
  • Product-led growth experience

What the JD emphasized

  • 5+ years of experience in product and localisation
  • deep understanding of Indonesia’s digital ecosystem, cultural nuances, and consumer behaviour
  • strong analytical skills
  • proven ability to work cross-functionally
  • fluent in Bahasa Indonesia and English