Gtm Associate

Workday Workday · Enterprise · New York, NY

This role is for a Go-To-Market (GTM) Associate at Sana, an AI lab within Workday focused on building AI for work. The GTM team is responsible for bringing Sana's AI products to market, identifying market needs, shaping products, and enabling sales and market expansion. The role requires assessing markets, identifying opportunities, and executing strategies in a fast-paced AI environment.

What you'd actually do

  1. bringing the Sana products to market
  2. identifying emerging needs and trends in markets and helping shape our products
  3. identifying strategic needs of the world's most important organizations
  4. understanding how Sana can solve their challenges
  5. shaping the future structure of Sana's GTM motion

Skills

Required

  • Experience at a top-tier university and/or 1-2 years of experience at top-tier consulting firms (e.g., McKinsey, BCG, or Bain), or in a commercial or sales function at a B2B startup.
  • Ability to assess markets and identify high-value opportunities, backed by tactical execution skills to convert insights into results.
  • First-principles thinking and enthusiasm for solving complex problems with a “roll up your sleeves” mentality and bias for action.
  • Collaborative nature and team-focused approach.

What the JD emphasized

  • AI platform for managing people, money, and agents
  • AI lab building superintelligence for work
  • agentic AI
  • AI enabling change that will be more significant than the internet revolution
  • requires extreme intuition, strategic minds, bold tradeoffs, and not least, grit