Gtme Ecosystem - Startup Programs Lead

Clay · Vertical AI · New York, NY · Marketing

This role is for a Startup Programs Lead at Clay, a company that helps organizations turn growth ideas into reality using AI. The role involves running and scaling existing startup programs, creating new ones, producing events, creating content and marketing materials, and representing Clay in the field. The ideal candidate has a founder mentality, deep personal ownership, attention to detail, is a "Clay nerd" familiar with GTM tools, a systems thinker, and has proven ambition. The company has raised significant funding and has a strong community and unique culture.

What you'd actually do

  1. Become a Clay expert on startup-focused workflows. You will spend time to deeply understand how to use our product in order to answer questions from founders, GTM leaders and students.
  2. Run day to day communications and operations for our existing startup programs (and create new ones) and serve as the point of contact for participants. You'll be responsible for outcomes and build relationships with program alumni as they continue their relationship with Clay.
  3. Help produce startup-focused events (workshops, livestreams, panels, hackathons, etc.) to assist with enablement, and build brand awareness with the startup community globally.
  4. Represent Clay in the field and online as a conduit for education, awareness, and affinity for Clay for startups.
  5. Create content, marketing materials, assets, and new startup communications like a newsletter to promote startup programs and share stories about the outcomes.

Skills

Required

  • Deep understanding of Clay's product
  • Program operations and management
  • Event production
  • Content creation
  • Marketing material development
  • Community building
  • GTM strategy
  • Systems thinking
  • Ambiguity tolerance

Nice to have

  • Experience supporting startups
  • Experience with GTM tools

What the JD emphasized

  • deep passion for supporting startups
  • empathy for their journey
  • founder in how you treat your programs
  • itch to build
  • deep personal ownership
  • keen attention to detail
  • show up
  • Clay nerd
  • systems thinker
  • Proven ambition
  • Comfortable in ambiguity