Head of Field Engineering Operations

Vercel Vercel · Enterprise · San Francisco, CA · Revenue Operations

Vercel is seeking a Director, Field Engineering Operations to architect systems, processes, and insights for a growing Field Engineering organization. This role will partner with the VP of Field Engineering to own the operational backbone for Solutions Architects, Developer Success Engineers, Customer Success Engineers, Technical Account Managers, and Professional Services teams. Responsibilities include capacity planning, territory alignment, performance measurement, and customer lifecycle management, with a focus on leveraging tooling and automation to improve efficiency. The role requires 8+ years of experience in operations or strategy supporting technical customer-facing organizations at high-growth SaaS companies, with experience building and leading teams. Proficiency in GTM systems like Salesforce is essential, as is a track record in territory planning and capacity modeling for technical field teams. The ideal candidate thinks in systems, has strong analytical and execution skills, and can partner effectively with technical leaders.

What you'd actually do

  1. Own the end-to-end operational strategy for Field Engineering— designing and optimizing the processes, systems, and frameworks that enable the SA, DSE, CSE, TAM, and Professional Services teams to operate at scale and deliver measurable customer impact.
  2. Build, lead, and develop a high-performing Field Engineering Operations team, establishing the function as a strategic pillar within the FE organization and a trusted partner to FE leadership.
  3. Shape and iterate on how Field Engineering is organized and runs— driving changes to team structures, role definitions and RACI, and engagement models as the team scales, and pressure-testing those proposals with a deep understanding of people, process, and data.
  4. Drive capacity planning, territory design, and resource allocation across Field Engineering— ensuring alignment with GTM teams and with sensitivity to unique regional coverage models across AMER, EMEA, and APAC.
  5. Own the pre- to post-sales lifecycle framework, including technical win and onboarding forecasting, go-live tracking, and consumption ramp measurement— building the systems, processes and insights that give leadership visibility into customer time-to-value and FE team effectiveness.

Skills

Required

  • Operations strategy
  • Field engineering operations
  • Revenue operations
  • Capacity planning
  • Territory alignment
  • Performance measurement
  • Customer lifecycle management
  • Systems and process design
  • Team leadership
  • Salesforce administration and architecture
  • GTM systems
  • Analytical skills
  • Execution bias
  • Cross-functional collaboration

Nice to have

  • Building operations functions from the ground up
  • Developer tools, infrastructure, or cloud platform experience
  • PLG and enterprise sales motions
  • Post-sales lifecycle management
  • Consumption-based pricing models
  • Onboarding funnels
  • Customer health scoring frameworks
  • AI/automation/internal tooling for technical field orgs
  • SQL for ad hoc analysis
  • Building lightweight internal tools
  • Partnering with GTM Engineering

What the JD emphasized

  • 8+ years of experience in operations, strategy, or technical program leadership supporting field engineering, solutions, or customer-facing technical organizations at high-growth SaaS companies, with at least 3 years building and leading teams
  • Demonstrated experience standing up or scaling operational frameworks for pre-sales and post-sales technical teams (e.g., Solutions Architects, Sales Engineers, Professional Services, Customer Success Engineering)
  • Track record of building territory planning, capacity modeling, and compensation design processes for technical field teams at companies with $100M+ ARR