Head of Programming, Elevate

Monday.com Monday.com · Enterprise · New York, NY · Marketing

The Head of Programming for Elevate at monday.com will be responsible for developing and executing the strategy and content for monday.com's flagship annual conference focused on AI for work. This role involves leading a global team, designing a multi-day, multi-track agenda for large-scale tech conferences (5,000+ attendees), and aligning program content with company strategy and business goals. The role requires strong leadership, content strategy, business acumen, and experience in B2B marketing and large-scale event management.

What you'd actually do

  1. Develop and execute a multi-year strategic vision for Elevate, delivering value to monday.com's global community while aligning global messaging with leadership and company strategy.
  2. Design and curate a comprehensive multi-day, multi-track conference program for diverse audiences (across product ecosystems, user levels, and industries), featuring keynotes, customer success stories, and thought leadership.
  3. Define and execute a messaging strategy across the entire event, programs, ancillary events, and peripheral activities
  4. Work hands-on to create content for select strategic sessions.
  5. Create measurement frameworks to track key metrics and enable continuous event improvement.

Skills

Required

  • 10+ years of experience spanning: content strategy, storytelling, and multi-track agenda development
  • 3+ years of people management experience; preferably a global team
  • Leadership experience at a global tech company
  • Track record of leading large-scale tech conferences (5,000+ in-person attendees)
  • Confidently orchestrating 250+ agenda elements across multiple tracks and days
  • Driving ambitious initiatives and achieving aggressive growth targets
  • Collaborating with and influencing executive leadership
  • Strong data-driven mindset with experience in performance metrics tracking

Nice to have

  • passion for extensive growth
  • strong business acumen
  • proven track record in B2B marketing

What the JD emphasized

  • minimum 5,000 attendees
  • large-scale tech conferences (5,000+ in-person attendees)
  • multi-day, multi-track agenda