Lead Data Scientist, Growth Marketing

Salesforce Salesforce · Enterprise · Hyderabad, India

Salesforce is seeking a Lead Data Scientist, Growth Marketing to define the analytical strategy and drive the quantitative engine for Slack’s global web presence. This senior IC role bridges deep technical data science with high-level business strategy, connecting web behavioral insights to business impact like customer acquisition and pipeline generation. The role involves leading the global web experimentation framework, architecting advanced behavioral models, and mentoring other data scientists. The company emphasizes AI and agentic technologies in its products.

What you'd actually do

  1. Connect top- and mid-funnel web behavior directly to core business outcomes, enterprise ARR, pipeline velocity, and customer lifetime value (LTV).
  2. Lead and evolve Slack’s web experimentation strategy, setting institutional standards for statistical rigor, hypothesis formulation, power analysis, and sample size estimation.
  3. Build and operationalize session-stitching, multi-touch pathing analysis, propensity modeling, and advanced behavioral clustering (e.g., K-Means) to profile visitors into targetable segments.
  4. Act as a force multiplier by coaching, mentoring, and guiding data analysts and junior/mid-level data scientists on statistical methodology, SQL/Python code quality, and strategic thinking.
  5. Synthesize complex statistical findings into clear, impactful executive narratives for VPs, SVPs, and C-suite leaders, framing analytics around strategic ROI and business trade-offs.

Skills

Required

  • Data Science
  • Quantitative Analytics
  • Growth Analytics
  • B2B SaaS
  • enterprise tech
  • large-scale digital platforms
  • Causal Inference
  • Statistics
  • p-values
  • confidence intervals
  • Bayesian vs. Frequentist approaches
  • CUPED
  • quasi-experiments
  • causal inference frameworks
  • SQL
  • Python

Nice to have

  • web experimentation strategy
  • statistical rigor
  • hypothesis formulation
  • power analysis
  • sample size estimation
  • variance reduction
  • sequential testing
  • synthetic controls
  • digital environments
  • experimentation culture
  • bias management
  • interference/network effects
  • data integrity
  • digital measurement ecosystem
  • GA4
  • Adobe Analytics
  • server-side tracking
  • GTM
  • privacy-first
  • first-party data
  • session-stitching
  • multi-touch pathing analysis
  • propensity modeling
  • behavioral clustering
  • K-Means
  • targetable segments
  • web data pipelines
  • automated reporting layers
  • self-service insights
  • technical mentorship
  • code quality
  • strategic thinking
  • team leadership
  • project pods
  • sprint priorities
  • team management
  • analytical models
  • code repositories
  • experimental documentation
  • executive narratives
  • ROI
  • business trade-offs
  • cross-functional alignment
  • actionable product and marketing roadmaps
  • high-impact growth initiatives

What the JD emphasized

  • senior-most individual contributor (IC) role
  • technical authority
  • strategic thought partner
  • lead our global web experimentation framework
  • architect advanced behavioral models
  • elevate the analytical capabilities
  • lead IC
  • actively mentors, coaches, and guides
  • potential or opportunity to functionally lead and manage quantitative teams
  • Expert Causal Inference & Statistics
  • Deep expertise in p-values, confidence intervals, Bayesian vs. Frequentist approaches, CUPED, quasi-experiments, and causal inference frameworks.
  • Advanced Coding & Data Science Tools