Lead Growth Pm

Descript Descript · AI Frontier · San Francisco, CA · Product & Design

Lead Growth Product Manager at Descript, a company whose product vision is centered around AI for video editing. This role focuses on identifying, testing, and scaling product experiences to drive user acquisition, activation, retention, and monetization for both self-serve and enterprise products. The PM will define and own the growth strategy, partner with cross-functional teams, analyze user behavior, and drive company-wide growth initiatives.

What you'd actually do

  1. Define and own the growth strategy and roadmap for both our self-serve and enterprise product.
  2. Develop a deep understanding of our customers, market, and growth levers across the full user lifecycle, from discovery and onboarding to conversion and expansion to long-term retention.
  3. Partner closely with design, engineering, data, sales and marketing to lead experiments and strategic initiatives that meaningfully impact acquisition, activation, engagement, and retention.
  4. Analyze user behavior, funnel performance, and A/B test results to improve conversion & upgrade funnels, expand usage, and evolve pricing & packaging to meet diverse user needs.
  5. Drive company-wide growth initiatives that balance customer value with sustainable business impact.

Skills

Required

  • Product management experience
  • Growth-focused roles
  • Experience with products that have technical complexity
  • Experience with products that have high design craft
  • Experience with products that have measurable growth impact
  • Experience with dual self-serve and enterprise growth motions
  • Ability to drive cross-functional teams
  • Customer understanding
  • Data analysis
  • Experimentation (A/B testing)
  • Strategy development
  • Ambiguity tolerance
  • Self-direction

Nice to have

  • Experience with AI-powered products

What the JD emphasized

  • 7+ years of product management experience
  • at least a few in growth-focused roles
  • products with technical complexity
  • high design craft
  • measurable growth impact
  • dual self-serve and enterprise growth motions is ideal
  • proven track record of turning insights into growth strategies
  • run experiments that solve real problems and move key metrics
  • thrive in ambiguity
  • shaping unformed ideas into clear strategies and repeatable wins
  • highly self-directed
  • balance high-quality product experiences with a relentless focus on measurable outcomes