This position requires office presence of a minimum of 5 days per week and is only located in the location(s) posted. No relocation is offered.
Build the future of how partners do business with us by shaping the products, platforms, and experiences behind AT&T's indirect channels. You'll own product enablement across Agents, VARs, MSPs, and SIs - translating real-world friction into engineering-ready solutions that simplify ordering, provisioning, and Day 2 operations. This is where strategy meets execution, and where your work directly accelerates our path to becoming the easiest carrier for partners to do business with.
In this role, you'll lead product enablement and readiness efforts that scales AT&T's indirect channel revenue across Agents, VARs, MSPs, SIs, Wholesale, and Alliance partners. You'll translate partner friction and field insights into engineering-ready requirements, define channel-specific buy-flows, and drive cross-functional alignment across Product, Sales, Commercialization, and Engineering to deliver solutions that simplify ordering, provisioning, and Day 2 operations. Your work will directly influence partner adoption, deal velocity, first-time-right activation, and the shift toward API-first, self-service partner experiences across Mobility, Fixed Wireless, IoT, SD-WAN, Cloud Voice, and beyond. You'll own Go/No-Go authority for partner-facing launches, build business cases tied to revenue impact, and ensure every product hits the market partner-ready from day one - directly supporting AT&T's mission to double indirect revenue and become the easiest carrier for partners to do business with.
Essential Functions
PRD & Requirements Ownership
Write engineering-ready PRDs, epics, and PI-ready workstreams for indirect product initiatives
- Translate partner friction and field insights into clear, prioritized requirements
- Maintain traceability from business need to delivery, minimizing rework and defect escape
- Define product specifications (PSDs) that bridge business intent and technical execution
Channel Strategy & Enablement
- Own product enablement for assigned partner segment
- Define program eligibility, rules of engagement (ROE), and access enablement criteria
- Design channel-specific buy-flows and partner onboarding journeys
Product Readiness & Launch
- Ensure products are partner-ready at launch: packaging, pricing logic, eligibility rules, tech readiness
- Own Go/No-Go authority for partner-facing product launches
- Certify co-sell readiness and enforce launch readiness checkpoints
- Coordinate cross-BU handoffs across Product, Commercialization, and Sales
Indirect Landscape & Ecosystem
- Map partner journeys end-to-end; identify and quantify friction across the indirect lifecycle
- Build business cases tied to revenue impact for bottleneck removal
- Support the Double Indirect growth initiative by removing route-to-market obstacles
- Contribute to ecosystem fitness measurement and the FMO platform strategy
Tools, Platforms & Automation
- Write requirements for portal, API, and transaction flow improvements (ASF)
- Drive self-service adoption and API-first design across partner-facing platforms
- Reduce manual workarounds through automation of ordering, pricing, and provisioning
- Own system behavior governance for assigned partner workflows
Operational Execution & Velocity
- Operate in a fast-paced, sprint-based cadence; deliver prioritized backlogs each PI
- Detect friction patterns (provisioning failures, billing errors, MACD fallout) and act decisively
- Drive first-time-right activation and reduce cycle times across ordering and support
- Provide rapid product input on escalations and ad-hoc indirect decisions
Scope of Responsibility
- You will partner with Principal PMs who own segment strategy, and collaborate daily with peer Leads in Enablement, Readiness, Support, and Sustainability
- The ability to translate complex partner pain points into structured requirements, business cases, and scalable solutions that drive measurable revenue impact
- A cross-functional leadership style — comfortable influencing and driving alignment across Product, Sales, Commercialization, and Engineering without positional authority
- A data-driven approach to decision-making, using metrics like partner adoption, deal velocity, activation accuracy, and automation success rates to prioritize and validate your work
- A bias toward automation and self-service — always looking to replace manual workarounds with API-first, platform-driven experiences that scale across partner segments
- The instinct to bring structure where there is none — turning ambiguity into prioritized backlogs, sprint-ready workstreams, and clear traceability from business need to delivery
- A builder's mindset that treats friction as an engineering problem, not a complaint — with the conviction and urgency to ship the fix
What you’ll need
- Bachelor's degree (BS/BA) in Business, Engineering, Computer Science, or a related field desired; five or more years of product management experience in telecom, SaaS, or B2B channel/partner environments
- Deep understanding of indirect business models — VAR, MSP, SI, wholesale/resale, agent, and alliance channels — with hands-on experience managing the partner lifecycle from onboarding through billing and MACD
- Proven track record writing PRDs, product specifications, and engineering-ready requirements that ship, with strong knowledge of wireline, wireless, and value-added product portfolios
- Proficiency with CRM/CPQ platforms (Salesforce), portal ecosystems, and API-first product design, combined with experience operating in SAFe, Agile, or PI planning cadences at enterprise scale
- Demonstrated ability to drive cross-functional alignment across Product, Sales, Commercialization, and Engineering — translating partner friction and field insights into prioritized, actionable product backlogs with strategic autonomy
What you’ll bring
- Experience working with hyperscalers and partner ecosystems
- Background in API-first products, platform architectures, or OSS/BSS environments
- Strong technical aptitude with ability to evaluate architecture and integration designs
- Demonstrated success scaling products beyond pilots
Supervisor: No
Our **Lead Product Management & Develop **managers earn between $143,800 - $215,800. Not to mention all the other amazing rewards that working at AT&T offers. Individual starting salary within this range may depend on geography, experience, expertise, and education/training.
Joining our team comes with amazing perks and benefits:
- Medical/Dental/Vision coverage
- 401(k) plan
- Tuition reimbursement program
- Paid Time Off and Holidays (based on date of hire, at least 23 days of vacation each year and 9 company-designated holidays)
- Paid Parental Leave
- Paid Caregiver Leave
- Additional sick leave beyond what state and local law require may be available but is unprotected
- Adoption Reimbursement
- Disability Benefits (short term and long term)
- Life and Accidental Death Insurance
- Supplemental benefit programs: critical illness/accident hospital indemnity/group legal
- Employee Assistance Programs (EAP)
- Extensive employee wellness programs
- Employee discounts up to 50% off on eligible AT&T mobility plans and accessories,
- AT&T internet (and fiber where available) and AT&T phone
If you’re ready to make an impact on our business and your career, bring your bold ideas to a world of possibility. Apply today!
Weekly Hours:
40
Time Type:
Regular
Location:
Dallas, Texas
**Salary Range: **
$143,800.00 - $215,800.00
It is the policy of AT&T to provide equal employment opportunity (EEO) to all persons regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, sexual orientation, gender identity and/or expression, genetic information, marital status, status with regard to public assistance, veteran status, or any other characteristic protected by federal, state or local law. In addition, AT&T will provide reasonable accommodations for qualified individuals with disabilities. AT&T is a fair chance employer and does not initiate a background check until an offer is made.