Lead Product Manager, Enablement and Gtm

PayPal PayPal · Fintech · San Jose, CA +2 · Product Management

Lead Product Manager for Enablement and GTM at PayPal, focusing on in-store marketing initiatives, shopper behavior, retail trends, and point-of-sale engagement. This role collaborates with cross-functional teams to enhance customer experience, optimize retail environments, and drive shopper conversion. It also involves product enablement for frontline teams, leveraging customer insights and store-level data to refine messaging and promotions.

What you'd actually do

  1. Inputs to product strategy with cross-functional stakeholders consistent with the shared vision for the product or enabling platform.
  2. Implements the architectural roadmap that balances innovative design and technical implementation, while balancing regulatory requirements, time-to-market, meeting customer needs and product profitability.
  3. Controls for the customer experience and customer needs in product requirements and as an input to decision making.
  4. Monitors metrics that inform the success of products including usability studies, research and market analysis.
  5. Manages one or more workstreams to include analytics, customer discovery, market research and competitive analysis to drive data-driven decision-making.

Skills

Required

  • 5+ years relevant experience and a Bachelor’s degree OR Any equivalent combination of education and experience.

Nice to have

  • 8+ years relevant experience and a Bachelor’s degree OR Any equivalent combination of education and experience.
  • Experience with in-store product enablement, including frontline team training, product demos, sales tools, and point-of-sale messaging.
  • Strong understanding of shopper behavior, retail execution, and how to improve conversion at the shelf or display level.

What the JD emphasized

  • regulatory requirements