Comcast Advertising is driving the TV advertising industry forward, from delivering ads to linear and digital audiences to pioneering the tech that makes it possible. We help brands connect with their audiences on every screen using advanced data, technology, and premium video content. Our media sales division helps local, regional, and national brands reach potential customers through multiscreen TV advertising. Our ad tech division FreeWheel provides comprehensive adtech that makes it easier to buy and sell premium video advertising across all screens, data types, and sales channels.
Job Summary
Responsible for working with Communications leadership and other business leaders to ideate and write clear and powerful communications content (including press releases, blogs, talking points) designed to build and maintain a favorable public image for Comcast Advertising, which includes FreeWheel and Universal Ads. Plans, directs and develops communications designed to demonstrate thought leadership and keep the industry informed of Company's programs, accomplishments, or point of view. Manages a significant flow of work and meets appropriate deadlines while representing the organization and collaborating across teams. Contributes to strategy development and ensures communications content is aligned with Comcast Advertising’s operational plans and business objectives. Exceptional writing skills and knowledge of advertising tech industry are a must.
Job Description
Core Responsibilities
Ideates, strategizes and writes press releases on company announcements including new / enhanced products and services, partnerships, research reports, new hires, and more, and manages the review process and pipeline of such announcements.
Writes additional external communications pieces including speaking opportunity talking points, key messages, blogs, and media briefings.
Manages industry awards program for products and people: tracks opportunities, strategizes on selections, writes entries.
Proactively brainstorms and implements external communications ideas.
Builds strong relationships across internal teams (Marketing, Product, Product Marketing, Social, Sales, Sales Marketing) to both understand and communicate key company messaging points.
Focuses direction and efforts on understanding what audience is to be reached and with what message.
Exceptional writing skills and experience creating comparable communications content is a requirement (writing samples will be requested)
Experience in communications in the ad tech industry is a requirement.
Consistent exercise of independent judgment and discretion in matters of significance.
Regular, consistent and punctual attendance.
Must be able to work nights and weekends, variable schedule(s) and overtime as necessary.
Other duties and responsibilities as assigned.
Employees at all levels are expected to:
- Understand our Operating Principles; make them the guidelines for how you do your job.
- Own the customer experience - think and act in ways that put our customers first, give them seamless digital options at every touchpoint, and make them promoters of our products and services.
- Know your stuff - be enthusiastic learners, users and advocates of our game-changing technology, products and services, especially our digital tools and experiences.
- Win as a team - make big things happen by working together and being open to new ideas.
- Be an active part of the Net Promoter System - a way of working that brings more employee and customer feedback into the company - by joining huddles, making call backs and helping us elevate opportunities to do better for our customers.
- Drive results and growth.
- Support a culture of inclusion in how you work and lead.
- Do what's right for each other, our customers, investors and our communities.
Disclaimer:
- This information has been designed to indicate the general nature and level of work performed by employees in this role. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities and qualifications.
Skills
Customer Experience (CX), Net Promoter Score (NPS), Planning
Compensation
Primary Location Pay Range: $120,781.82 - $181,172.72
Comcast intends to offer the selected candidate base pay within this range, dependent on job-related, non-discriminatory factors such as experience. The application window is 30 days from the date job is posted, unless the number of applicants requires it to close sooner or later.
Base pay is one part of the Total Rewards that Comcast provides to compensate and recognize employees for their work. Most sales positions are eligible for a Commission under the terms of an applicable plan, while most non-sales positions are eligible for a Bonus. Additionally, Comcast provides best-in-class Benefits to eligible employees. We believe that benefits should connect you to the support you need when it matters most, and should help you care for those who matter most. That’s why we provide an array of options, expert guidance and always-on tools, that are personalized to meet the needs of your reality – to help support you physically, financially and emotionally through the big milestones and in your everyday life. Please visit the compensation and benefits summary on our careers site for more details.
Education
Bachelor's Degree
While possessing the stated degree is preferred, Comcast also may consider applicants who hold some combination of coursework and experience, or who have extensive related professional experience.
Certifications (if applicable)
Relevant Work Experience
5-7 Years
Comcast is an equal opportunity workplace. We will consider all qualified applicants for employment without regard to race, color, religion, age, sex, sexual orientation, gender identity, national origin, disability, veteran status, genetic information, or any other basis protected by applicable law.