Manager, Senior Economist, Marketing Measurement

Amazon Amazon · Big Tech · Seattle, WA · Economics

Manager, Senior Economist, Marketing Measurement at Amazon. This role leads a team of Economists, Data Scientists, and Applied Scientists to design and build a next-generation marketing measurement system using causal inference and AI. The goal is to provide actionable insights for marketing investment decisions, focusing on incrementality and long-term customer actions across WW marketplaces. The role requires strong leadership, technical expertise in econometrics and AI solutions, and the ability to bridge the gap between technical teams and business stakeholders.

What you'd actually do

  1. In this role, you will be a people manager and a technical leader in Econometric research with significant scope, impact, and high visibility.
  2. You will own developing the next generation of Causal Marketing-Mix-Media (MMM) models combining experimental evidence with observational econometric techniques.
  3. Your solution will deliver to business leaders accurate and actionable incrementality estimates and recommendations to optimize their marketing portfolio.
  4. As a successful Science Manager, you can navigate ambiguity, lead problem solving, guide development of new frameworks, and credibly interface between technical teams and business stakeholders.
  5. You will coach and guide scientists in your team across different job families including Economists, Data Scientists and Applied Scientists to grow the team’s talent and scale the impact of your work.

Skills

Required

  • PhD in economics or equivalent
  • Experience distilling informal customer requirements into problem definitions, dealing with ambiguity and competing objectives
  • Experience hiring and leading experienced scientists as well as having a successful record of developing junior members from academia or industry to a successful career track
  • 5+ Years of experience building large-scale Causal Inference and AI solutions

Nice to have

  • Experience in applied economic analysis and with big data and machine learning or data science
  • Experience building and growing teams of economists or machine learning scientists
  • 5+ years of people management experience
  • Experience with big data technologies such as AWS, Hadoop, Spark, Pig, Hive etc.
  • Experience with scripting language (e.g., Python, Java, or R)
  • 5+ years of applied economics or statistics experience

What the JD emphasized

  • designing a measurement system
  • redefine brand marketing measurement
  • studying, designing, and building systems
  • building large-scale Causal Inference and AI solutions
  • applied economic analysis and with big data and machine learning or data science

Other signals

  • designing a measurement system
  • develop solutions combining experimental evidence, observational models and decision frameworks
  • redefine brand marketing measurement
  • develop state-of-the-art models
  • collaborating with other scientists, businesses, marketers, and software teams
  • measuring the incremental impact of multi-channel marketing portfolios
  • estimating the impact on long term inter-related customer actions
  • scaling measurement solutions for WW marketplaces
  • studying, designing, and building systems
  • working on some of the most difficult problems in the industry
  • developing the next generation of Causal Marketing-Mix-Media (MMM) models combining experimental evidence with observational econometric techniques
  • deliver to business leaders accurate and actionable incrementality estimates and recommendations to optimize their marketing portfolio
  • lead problem solving
  • guide development of new frameworks
  • interface between technical teams and business stakeholders
  • push the limits on what’s scientifically possible with a razor sharp focus on measurable business impact
  • coach and guide scientists in your team across different job families including Economists, Data Scientists and Applied Scientists
  • grow the team’s talent and scale the impact of your work
  • 5+ Years of experience building large-scale Causal Inference and AI solutions
  • applied economic analysis and with big data and machine learning or data science
  • building and growing teams of economists or machine learning scientists