Marketing Affiliates Specialist

SoFi SoFi · Fintech · San Francisco, CA · Affiliates

This role is for an Affiliate Operations Specialist at SoFi, a financial services company. The primary focus is on managing and expanding affiliate partnerships across various product verticals. Responsibilities include daily/weekly/monthly reporting and analysis, supporting program optimization, managing internal processes like invoicing and compliance, identifying new partners, and collaborating with cross-functional teams including Data Science and Engineering. The role requires 1+ year in Affiliate Marketing, a data-driven mindset, and familiarity with reporting platforms.

What you'd actually do

  1. Maintain daily, weekly, monthly and quarterly reporting across multiple product verticals, completing analysis to identify trends in performance, areas of improvement and opportunities, and recommended ways to increase performance
  2. Work the Affiliate Managers to support the optimization and development of affiliate programs balancing growth, cost, and LTV
  3. Uses data to drive optimization decisions on performance campaign strategies, placements and creative
  4. Support enhancement of foundational affiliate capabilities and processes including invoicing, compliance and operations
  5. Responsible for identifying new partners opportunities and working with Affiliate Managers to onboard and scale volume efficiently using the data and forecasted goals within the channel

Skills

Required

  • 1+ year in Affiliate Marketing
  • Bachelor’s degree
  • Data driven mindset
  • experience in optimizing and scaling partnerships and/or performance campaigns
  • Ability to thrive in a fast paced performance driven environment
  • Effective organizational and time management skills
  • Exceptional verbal, written and interpersonal communication skills

Nice to have

  • Familiarity with data reporting & affiliate marketing platforms (Tableau, Impact, Snowflake etc.)
  • Experience in the Finance industry