Marketing Associate

Visa Visa · Fintech · Tokyo, Japan, Japan

Visa is seeking a Marketing Associate in Tokyo, Japan, to assist in the development and implementation of marketing strategies, focusing on brand/consumer marketing. The role involves supporting integrated marketing plans, analyzing campaign performance, and managing project deliverables. The ideal candidate has 3+ years of digital marketing experience, a passion for marketing trends, strong communication and analytical skills, and proficiency in social media and Microsoft tools.

What you'd actually do

  1. Work closely with the Consumer/Product Marketing Team, Sponsorship Team and to assist in the development and implementation of the company's 2030 strategy and ensure all marketing efforts serve to achieve immediate and long-term business goals.
  2. Support the development and implementation of integrated marketing plans (both offline and online) for given products and services to support the agreed marketing strategies and achievement of KPIs.
  3. Support the development of a marketing strategy deck and analyze and report on the performance and efficiency of campaigns.
  4. Oversee administrative deliverables related to consumer/product marketing project management.

Skills

Required

  • 3+ years of digital marketing experience
  • Excellent written and verbal communication skills
  • Proficient with major social media platforms (X/Tik Tok/Instagram, etc.)
  • Has both a creative and analytical mindset
  • Ability to multitask and perform under certain deadlines
  • Strong ownership, communication, interpersonal and collaboration skills
  • Highly skilled in a range of Microsoft tools, particularly Teams, PowerPoint, and Excel.
  • Native level fluency in Japanese and business level in English

Nice to have

  • Passionate about digital marketing with a desire to stay up to date with current trends and advancements.
  • Understanding of the latest marketing trends and techniques, especially those popular among Gen Z.
  • Proactive thinking/acting and a desire to learn.