Marketing Development Partner, Public Sector

Socure Socure · Vertical AI · Washington, DC · Marketing

This role is for a Marketing Development Partner in the Public Sector, focused on identifying key prospects, driving pipeline, and cultivating relationships for Socure's identity verification solutions. It involves cold calling, email campaigns, social media outreach, and collaborating with sales teams. The company operates in the identity trust and fraud detection space.

What you'd actually do

  1. Conduct research to identify potential clients and target industries
  2. Generate and qualify leads through various channels, including cold calling, email outreach, and social media prospecting
  3. Articulate the company's value proposition and product offerings to potential customers
  4. Engage with prospects and build relationships through effective communication and follow-up
  5. Schedule and coordinate meetings or product demonstrations with qualified leads for the sales team

Skills

Required

  • Exceptional verbal and written communication skills
  • Outstanding phone skills
  • Ability to hunt for new leads
  • Ability to set and hold a strong standard for self-directed work
  • Personal drive and internal motivation towards high achievement
  • Creative problem-solving approach
  • Strong analytical skills
  • Prior experience as a Sales Development Representative or Account Executive with a track record of achieving sales quotes with SaaS related products

Nice to have

  • Experience in the Identity Verification, Fraud or Compliance Space
  • Familiarity with Outreach.io, Apollo, ZoomInfo, Salesforce CRM, and 6Sense
  • Background in SaaS, FinTech, Security Tech, or Startups
  • Experience in working closely with Marketing and Sales

What the JD emphasized

  • Exceptional verbal and written communication skills
  • Outstanding phone skills and ability to handle 100+ calls per day
  • Ability to ‘hunt’ for new leads and information on existing leads
  • Ability to set and hold a strong standard for self directed work
  • Personal drive and internal motivation towards high achievement
  • Proven creative problem-solving approach and strong analytical skills
  • Prior experience as a Sales Development Representative or Account Executive with a track record of achieving sales quotes with SaaS related products