Marketing Intelligence Specialist

Oracle Oracle · Enterprise · Brazil

Develops and manages communication programs, advertising campaigns, and brand guidelines for Oracle's products and services, focusing on integrating advertising across the communications mix and measuring its effectiveness.

What you'd actually do

  1. Develop communication programs to promote Oracle's products & services.
  2. Integrate advertising into the marketing campaigns, exercising judgment and business acumen in selecting methods and techniques for best practice / creative solution.
  3. Plan and manage pan-geography corporate and local campaign media plans.
  4. Plan, manage and implement corporate and local campaign advertising creative.
  5. Measure advertising effectiveness.

Skills

Required

  • Marketing program development
  • Advertising campaign management
  • Media planning
  • Creative development
  • Brand guideline management
  • Advertising effectiveness measurement