Performance Marketing Chase Wealth Management Senior Business Analyst

JPMorgan Chase JPMorgan Chase · Banking · Houston, TX +1 · Consumer & Community Banking

Senior Business Analyst role focused on performance marketing within a financial institution. The role involves traditional BA tasks like requirements elicitation, agile facilitation, and BDD, but also emphasizes the use of approved AI tools and prompt engineering to accelerate BA workflows, documentation, and analysis. The candidate must validate AI outputs for accuracy, completeness, bias, and compliance.

What you'd actually do

  1. Collaborate with product owners, architects, developers, and UX partners to bridge business goals and technical delivery.
  2. Lead agile ceremonies including pre-refinement sessions, sprint 0 planning, and (as needed) daily scrum calls.
  3. Elicit, analyze, and document requirements (epics, features, user stories, acceptance criteria) with end-to-end traceability.
  4. Apply BDD practices, writing clear “Given–When–Then” scenarios to validate and refine requirements with technical and non-technical partners.
  5. Use approved AI tools to accelerate BA workflows (meeting summaries, requirement drafts, backlog notes, data exploration hypotheses, and test case outlines) with human review and sign-off.

Skills

Required

  • Business analysis and data analytics experience
  • Jira, Figma, and data analysis tools (e.g., MS Excel) proficiency
  • Translate design concepts into clear, actionable technical specifications
  • Write clear BDD scenarios (“Given–When–Then”) and measurable acceptance criteria
  • Facilitate agile ceremonies and support agile delivery practices (Scrum/Kanban)
  • Apply approved AI tools to improve BA throughput and quality
  • Apply strong prompt engineering skills (constraints, few-shot examples, structured outputs such as tables/JSON, rubric-based evaluation)
  • Validate AI-generated outputs for accuracy, completeness, bias, and compliance; ensure human review and sign-off
  • Communicate effectively with technical and non-technical stakeholders
  • Manage multiple priorities in a fast-paced, dynamic environment

Nice to have

  • agile certifications (e.g., Scrum, Kanban) or significant agile experience
  • Advanced data visualization tools (e.g., Tableau, Power BI)
  • Familiarity with financial or digital marketing environments
  • Work effectively with remote or globally dispersed teams
  • Support technical refactoring and/or system modernization initiatives
  • Stay current on emerging digital trends and technologies
  • Develop assistants and/or agent-style workflow automations (multi-step tool-using workflows) under appropriate governance

What the JD emphasized

  • Use approved AI tools to accelerate BA workflows
  • Apply approved AI tools to improve BA throughput and quality
  • Apply strong prompt engineering skills
  • Validate AI-generated outputs for accuracy, completeness, bias, and compliance