Businesses of all shapes and sizes rely on Google’s unparalleled advertising solutions to help them grow in today's dynamic marketing environment. You bring a passion for sales, knowledge of online media, and commitment to maximize customer success. You act like an owner, move with velocity through change, finding innovative and strategic ways to consistently deliver extraordinary and incremental outcomes for both Google and your customers. You build trusted relationships with customers, uncovering their business needs and translating them into powerful solutions to achieve their most ambitious goals. You achieve as a team with sellers, shape the future of advertising in the AI-era, and make a real impact on the millions of companies and billions of users that trust Google with their most important goals.
Being an Analyst at Google is about much more than simply crunching numbers – it’s about finding compelling insights within data and using your exceptional business acumen and communication skills to translate those insights into action.
As a Platforms Analytical Lead, you are a quantitative expert and trusted advisor to major clients and agencies. Leveraging the Google Marketing Platform (GMP), you will partner with sales teams to drive business growth through measurement, testing, and data-driven insights.
You are a strategic, cross-functional leader who exceeds in solving complex problems, navigating ambiguity, and influencing senior stakeholders. You will be part of a group of curious, tenacious thinkers who build trust and drive change through collaborative partnership.__
Google's Large Customer Sales (LCS) teams are strategic partners and industry thought leaders to the world's leading brands and agencies. We continuously challenge how customers think about their business and how Google can support growth. We focus on helping these players navigate profound industry shifts and drive outsized business performance by competitively selling Google's full suite of advertising solutions across Search, YouTube, Measurement, and more. As a member of our LCS team, you'll have the unique opportunity to sell at the forefront of technology, collaborating with executives, influencing market-shaping strategies, and delivering tangible results that significantly impact major global businesses and drive the growth of Google.
The Canada base salary range for this full-time position is CAD 156,000-160,000 + bonus + equity + benefits. Our salary ranges are determined by role, level, and location. Within the range, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training.
Please note that the compensation details listed in Canada role postings reflect the base salary only, and do not include bonus, equity, or benefits. Learn more about benefits at Google.
Responsibilities
- Support the growth of Google Marketing Platform through analysis of customer's data and platform utilization.
- Leverage advanced analytical approaches and measurement methods to produce business-focused insights and help customers understand the value of Google tech and advertising investments.
- Test via experimentation and learning agendas, share learnings across sectors, and implement best practices with cross-functional partners.
- Develop forward thinking, data-driven recommendations that align with client business objectives.
- Partner with Programmatic Sales, Google Marketing Platform ad tech Sales, Data Measurement & Analytics teams, Product Managers, and Sales Operations to develop scalable use cases and frameworks to prove the value of advanced usage and feature adoption.
Qualifications
Minimum qualifications:
- Bachelor's degree or equivalent practical experience.
- 8 years of experience in media analytics, marketing analytics, media measurement, advertising sales, digital media, consulting, financial analysis, or data science, or equivalent field.
Preferred qualifications:
- Experience with Google Cloud/BigQuery to analyze large datasets and deliver actionable, data-driven insights.
- Proven ability to advise clients on business performance, influencing strategic decisions through expert measurement and brand analysis.
- Advanced expertise in experimental design (A/B testing, incrementality) and measurement (MMM, MTA) across Google Marketing Platform (DV360/CM360) and digital channels.
- Proficient in statistical analysis, SQL, ROI modeling, and predictive/ML techniques (regression, clustering, NLP) using Generative AI to automate data workflows.
- Strong communicator and adept at presenting complex technical findings as simple, compelling stories for stakeholders at all levels.