Principal Associate, Acd, Copywriter — Brand Creative

Capital One Capital One · Banking · McLean, VA +1

This role is for a Principal Associate, ACD, Copywriter within Capital One's Brand Creative team. The primary focus is on crafting messaging and brand voice across various channels and audiences for financial products. While the role mentions leveraging AI tools to spark ideas and test creative executions, the core craft is copywriting and brand strategy, not AI/ML development.

What you'd actually do

  1. Write. No surprise there, right?
  2. From print to digital channels, you’ll craft messaging for current customers, those we’ve just met, and ones we want to bring on board. Everything from writing headlines to translating legalese into user-friendly language.
  3. Brainstorm big concepts one day and tackle detail-oriented projects the next.
  4. Influence, collaborate, and lead with a lot of smart people.
  5. Drive work with your art director partner and creative director.

Skills

Required

  • copywriting
  • creative writing
  • Figma

Nice to have

  • Associate Creative Director
  • leading creative work
  • AI tools
  • emerging technology
  • B2B marketing
  • Experiential marketing
  • Performance marketing
  • Direct Response marketing
  • financial services industry

What the JD emphasized

  • Candidates must provide a portfolio of their creative work for consideration