Principal Associate, Program Management| Retail Bank Marketing

Capital One Capital One · Banking · McLean, VA +2

This role is for a Principal Associate, Program Management within Retail Bank Marketing at Capital One. The primary focus is on leading marketing initiatives, coordinating campaign development and execution, managing project plans, timelines, and cross-functional teams. It involves risk identification, stakeholder management, and ensuring compliance with legal, risk, and regulatory reviews. The role also includes functional testing of marketing deployments and maintaining team resources and processes. Experience with project management tools like Jira and Workfront is required, along with a background in project/program management and marketing operations within the financial services industry.

What you'd actually do

  1. Plan, design, and execute complex, multi-workstream marketing project plans from initial brief through to final deployment, ensuring deliverables meet scope, timeline, and budget requirements.
  2. Apply structure to both large- and small-scale initiatives, driving project execution based on defined priorities while demonstrating the organizational agility to adapt to changing demands.
  3. Proactively identify project risks, bottlenecks, and issues; develop mitigation strategies and independently escalate critical blockers when timelines are at risk.
  4. Partner closely with project customers and internal teams, leveraging strong consulting and collaboration skills to provide both tactical direction and strategic thought partnership.
  5. Forge deep relationships with cross-functional stakeholders across all levels of the organization, using outstanding communication skills to manage expectations, inform teams, and influence outcomes.

Skills

Required

  • Project Management
  • Program Management
  • Process Management
  • Workfront
  • Jira
  • cross-functional team leadership
  • communication skills
  • stakeholder management

Nice to have

  • Master’s Degree or MBA
  • PMP, Lean, Agile, or Six Sigma Black Belt certification
  • Marketing Operations
  • MarTech
  • Agile delivery experience
  • Scrum
  • Kanban
  • SAFe methodologies
  • Financial Services or Fintech industry experience

What the JD emphasized

  • critical marketing initiatives
  • project management software "power user"
  • compliance requirements
  • highly regulated industry