Principal Associate, Social Operations and Enablement

Capital One Capital One · Banking · McLean, VA +3

This role is for a Principal Associate, Social Operations and Enablement at Capital One. The primary focus is on managing social media platforms, ensuring brand governance, and implementing technology, AI, and automation solutions to optimize the social landscape. It involves cross-functional collaboration, vendor management, and adherence to compliance standards within a regulated financial services environment.

What you'd actually do

  1. Serve as the central administrator for all social media management platforms, accounts, and associated tools, overseeing daily operations and ensuring internal teams have the necessary access and training.
  2. Establish, enforce, and maintain a robust social media governance framework, including comprehensive best practices, brand standards, and crisis management across all active platforms.
  3. Safeguard the brand by ensuring strict adherence to security protocols and data privacy compliance across all active social media channels.
  4. Drive strategic projects focused on optimizing the social landscape through the implementation of technology, AI, and automation solutions.
  5. Serve as a key internal consultant by providing dedicated support and strategic guidance to the performance marketing, media, and advertising teams for all paid social media initiatives.

Skills

Required

  • social operations or brand social governance experience
  • managing user access controls, account permissions, and digital security protocols
  • managing cross-functional projects across regulated stakeholder groups
  • administering enterprise-level social media management platforms
  • paid social media execution and performance reporting
  • managing third-party technology vendors or digital agency relationships

Nice to have

  • leading complex, enterprise-wide process improvements and workflow optimizations
  • experience in financial services, banking, or another highly regulated industry
  • evaluating or implementing Gen AI, automation, or new technology integrations within a marketing ecosystem

What the JD emphasized

  • strict adherence to governance and compliance standards
  • strict adherence to security protocols and data privacy compliance
  • highly regulated industry