Principal Technical Account Manager

The Trade Desk The Trade Desk · Media · New York, NY · Technical Account Management

This role focuses on managing the post-sale technical relationship for strategic agency accounts, translating company initiatives through streamlined technical operations. It involves consulting on measurement strategy, client technology stacks, and leading the development of custom solutions including AI and agentic workflow solutions. The role requires strong technical consulting, project management, and relationship management skills, with a working knowledge of AI and agentic workflows.

What you'd actually do

  1. Manage the post-sale technical relationship for a portfolio of top-tier agency accounts and their brand clients, participating in strategic meetings that require technical consultation
  2. Serve as a subject matter expert on measurement strategy, advising agency partners on attribution frameworks, incrementality testing, and cross-channel reporting methodologies
  3. Consult on clients' technology stacks — including data clean rooms, CDPs, and identity solutions — to identify integration opportunities and drive platform adoption
  4. Ideate, scope, and program manage engineering work to facilitate custom solutions — including AI and agentic workflow solutions — scaled across a dedicated advertiser portfolio
  5. Collaborate effectively with functional leaders to solve business challenges, identify growth opportunities, and drive efficiency across the organization

Skills

Required

  • technical consulting
  • influencing client technical investments
  • educating, training, and bringing creativity to problem solving
  • agency operating models
  • evaluating and procuring technology
  • mentor for more junior TAMs
  • Expert project/program manager
  • setting timelines
  • stakeholder management
  • independently driving initiatives forward
  • superb attention to detail
  • Deep curiosity and working knowledge of AI, agentic workflows, and emerging standards such as Model Context Protocol (MCP)
  • Superior relationship management skills
  • influence and advocate across Commercial and Technical organizations
  • Quickly grasp new technical subjects and explain them clearly to others
  • 8+ years of work experience in a technical client-facing role
  • Proficient working knowledge of Excel, Office and Outlook
  • Demonstrable creative thinking and problem-solving abilities
  • Ability to manage multiple priorities in a fluid, fast-paced environment
  • Experience working with clients, product, and engineering teams
  • break down complex concepts for non-technical stakeholders
  • digital advertising technology
  • agency relationships
  • measurement/analytics tools (e.g., MMM, MTA, incrementality)

Nice to have

  • SQL
  • web technologies/web programming languages
  • APIs
  • AI/ML tooling or familiarity with agentic platforms

What the JD emphasized

  • AI and agentic technologies
  • AI and agentic workflow solutions
  • AI/ML tooling or familiarity with agentic platforms is a plus