Product Director, Market Development, Multiple Myeloma Marketing

Johnson & Johnson Johnson & Johnson · Pharma · Horsham, PA +1

Product Director role focused on market development and KOL strategy for Multiple Myeloma brands within Johnson & Johnson's Oncology division. Responsibilities include developing and executing brand-specific strategies, shaping market development initiatives, managing KOL engagement, and collaborating with internal teams.

What you'd actually do

  1. Lead Development of Market Development & KOL strategy in close collaboration with TLL team and brand team for assigned brands
  2. Lead KOL ID & influence mapping to shape KOL engagement plans
  3. Lead development of Third Party program strategy for assigned brands and partner with Thought Leader Liaisons (TLL) to execute programs
  4. Responsible for defining and tracking brand advocacy among target KOLs
  5. Develop & deliver TLL playbooks for assigned brands

Skills

Required

  • Bachelor's degree
  • 7 years of relevant business experience
  • pharmaceutical and healthcare knowledge
  • 5 years' experience in Sales, Marketing, Managed Care Account Management, Pricing and/or related fields
  • marketing proficiencies
  • project management proficiencies
  • clear communication proficiencies

Nice to have

  • MBA or advanced degree in related field
  • Experience in Oncology
  • Previous sales experience